amana, the MENA region’s neo-broker, has launched its end-to-end digital trading app, which aims to democratize investing by providing easy access to thousands of investment assets around the world. The launch is consistent with amana’s mission of providing every individual with the “right” and opportunity to participate in financial markets.
The new platform, which offers stocks, commodities, ETFs, currencies, crypto, and more, is also the region’s first app to provide customers with easy access to local and regional markets, including Emaar, Emirates NBD, Aldar, Saudi Aramco, STC, Fawry, Anghami, and other brands from various industry verticals.
Amana has no commissions, no hidden fees, and no minimum balance requirement. Customers can also benefit from fractional trading, which allows them to purchase a fraction of high-priced shares of global companies like Tesla or regional ones like IHC.
“Today marks a new chapter in amana’s growth trajectory”, said Muhammad Rasoul, amana’s Chief Executive Officer. “We are excited to welcome customers to a new era of investing by offering thousands of assets they can trade anytime, anywhere. We are removing barriers, promoting financial literacy and creating equality of opportunities to ensure that everyone can build a relationship with wealth. Our next-generation platform helps users trade in an inclusive, digital environment whilst maintaining security, privacy and reliability.”
Amana has also created a dedicated ‘Learn’ section within the app with access to blogs, videos, and tutorials to help guide customers of various experience levels through their investment journey to help them become better traders and mitigate the region’s lack of financial literacy as a barrier to personal investment.
“The financial ecosystem wasn’t traditionally designed to serve everyone in an equitable manner. In fact, many wishing to trade and invest have often been overlooked, particularly women and younger people. Our new app aims to help everyone pursue their financial ambition and secure a better financial future, no matter who they are. We want to help everyone become better at trading and investing” said Muhammad Rasoul.
Amana is giving away $100 to new users who download the app today to give Middle Eastern customers a head start in trading.
The new amana app is a next-generation trading platform that provides a mobile-first digital experience to empower digital-savvy Millennials and Gen-Z users to pursue financial freedom with confidence. According to BPG Max estimates, the Gen-Z demographic has reached around 1.4 million in the UAE, and amana’s goal is to provide them with the best digital tools to better manage and grow their wealth.
The launch of amana’s mobile app aligns with its mission to create a new generation of digitally native investors, who want to grow their wealth anytime, anywhere, and co-create their future within a diverse community. “By delivering a seamless access to the growing financial wealth and investment opportunities in a format customers want, amana’s ambition is to become the trading platform of choice in the region’s digital marketplace and drive a stronger, more sustainable and digital future,” added Rasoul.
For the past twelve years, FinTech veteran amana has built a legacy in the online trading and investment ecosystem, demonstrating an end-to-end understanding of the trading space, making the amana app a trusted products and services platform. For more information, go to www.amana.app/.
