CryptoCredibitlity campaign educates and employs students in UAE

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FTFT Capital has launched a #CryptoCredibility campaign to help students gain a better understanding of blockchain and cryptocurrencies. The campaign aims to positively engage students in order to help them gain a better understanding of technology and boost their confidence.

The campaign is the brainchild of Ola Lind, Director – FTFT Capital and Global Blockchain Business Council UAE Ambassador, whose vision is to bridge the gap between mass adoption and the current dynamics of the crypto ecosystem by providing a platform for blockchain innovation and education.

Three students were able to secure internships with guest speaker Ed H., founder of TakeCapital and an active GBBC member, as a result of the first session, which was held at Murdoch University Dubai and led by speaker Dr Neda Keshavarzi, Research Development Specialist at FTFT Capital Investments.

The hour-long interactive session introduced the young adults to the world of cryptocurrency, discussing the various types of cryptocurrencies, their applications, and a brief overview of how to get started. For this campaign, FTFT Capital is leveraging its employees, customers, and contacts to provide students with a hands-on-immersive learning experience as well as the opportunity to secure employment or internships that will allow them to learn alongside industry leaders, develop their own projects, and hone their skills and expertise in the sector.

Gearing up the rest 26% of the population 

According to a YouGov survey, 68% of young adults (18-24) in the UAE want to invest in cryptocurrencies in the next five years; however, 20% of them said they don’t know enough about it.

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And, because social media frequently portrays cryptocurrency as a get-rich-quick scheme, it has entrapped a large number of young adults and students who, fearful of missing out, invest without adequate information or investigation.

“With major improvements taking place in the crypto and blockchain field, we want the younger generation to look at this as a full-fledged career path rather than just an investment,” said Ola Lind, Director of FTFT Capita.

Empowering the students of the $26 billion industry through hands-on-learning

With a transaction value of $26 billion, the UAE is currently the third largest Crypto market in the Middle East, after only Turkey and Lebanon. Despite the fact that the internet is packed with online learning material, there are relatively few opportunities to put your knowledge  into practice. This attempt to empower students will accelerate the UAE’s development and improve their standing in the Middle East making them the main hub for blockchain and cryptocurrencies.

Through this program, FTFT Capital is harnessing the talents of their staff and their connections to provide the best experiences to the students. Along with their technical expertise, the speakers offer a personal touch to the campaign by discussing their own experiences, such as Ed’s, who first became active in the cryptocurrency industry when Bitcoin was just worth 0.6 USD.

Do you research before you invest

With so much buzz about cryptocurrencies on social media, it’s no surprise that queries about the “safest crypto investment,” “how to invest,” and “platforms to trust” began to stream in.

“I read 25 whitepapers every day” “It is absolutely indisputable that you read at least 5 whitepapers every day and familiarize yourself with the entire concept before you start investing,” said Ed H. 

A bid to strengthen the Nation’s move in becoming the industry hub for Blockchain and Crypto

This move by FTFT Capital is in support of Dubai’s bid to become the industry hub for blockchain and cryptocurrencies, and it encourages the youth to play an active role in this vision by learning about the technology and understanding its potential and risks.


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