To celebrate Bitcoin Pizza Day, Binance, one of the world’s largest cryptocurrency exchanges, has launched a global initiative to deliver over 5,000 pizzas to crypto enthusiasts. The campaign, which spans six days from May 17 to May 22, is designed to engage both seasoned traders and newcomers, while raising awareness about the impact of cryptocurrency in the real world. With more than 190 million users spread across over 100 countries, Binance aims to spread the joy of this historic day by connecting traders through a fun and interactive celebration. The campaign will include in-person events, branded vans, and deliveries featuring key crypto figures, all aimed at creating memorable moments for participants.
The initiative kicked off on May 17, with the delivery of pizzas in cities such as Thailand, Paris, and Dubai, all part of Binance’s strategy to build strong community engagement. The global reach of the campaign is designed to create excitement and give traders the opportunity to be a part of this special event, regardless of their location. The campaign features both local activations and global giveaways, with branded vans delivering pizzas directly to traders’ homes. Binance will also host exciting MeetUp events, bringing together members of the crypto community to network, celebrate, and enjoy the festivities.
A significant highlight of the campaign will take place in Dubai on May 21, where Binance’s Chief Marketing Officer, Rachel Conlan, will personally deliver pizzas to top users in the region. This special event will also include a fun-filled MeetUp where attendees will have the chance to participate in various games and contests, win exclusive Binance merchandise, and meet like-minded crypto enthusiasts. Conlan emphasized that the celebration is not just about pizza, but about acknowledging the growing influence of Bitcoin and the crypto community. By delivering pizzas directly to users’ doorsteps, Binance hopes to bring this historical event into the everyday lives of its traders.
With activations in 20 countries across five continents, Binance is ensuring that no trader is left behind in the celebrations. From Asia to Africa, South America to Australia, the campaign will reach across the globe, making sure everyone has the chance to participate. Throughout the event, attendees will have the opportunity to engage in various activities, with plenty of chances to win exclusive Binance prizes. Whether attending a local event or participating from home, Binance is focused on building community and camaraderie among crypto traders worldwide, strengthening its global presence and fostering lasting connections.
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