du telecom and digital services provider in the UAE, announced its participation in the International Government Communication Forum (IGCF) 2025 as the forum’s telecom partner. The event is organised by the Sharjah Government Media Bureau under the guidance of His Highness Sheikh Dr. Sultan bin Muhammad Al Qasimi, UAE Supreme Council Member and Ruler of Sharjah.

The forum aligns with du’s commitment to initiatives that elevate communication standards and cultural richness across the UAE. It brings together local, regional, and global media experts alongside government leaders to explore best practices and develop collaborative dialogue mechanisms.

IGCF 2025’s theme, “Communication for Quality of Life,” focuses on how education, technology, and strategic communication can enhance societal well-being. The two-day event features talks, panel discussions, and workshops addressing smart and sustainable city development and youth-led innovation.

Adel AlRais, Head of Corporate Communication & Protocol at du, said: “Participating in IGCF 2025 reflects du’s commitment to advancing communication excellence. Effective communication builds bridges between governments and citizens, encourages innovation, and improves quality of life.”

The forum will also highlight:

• Education as the foundation of a “happiness economy,” with keynote by Sal Khan, founder of Khan Academy.
• AI, cloud computing, and digital media strategies for corporate training, cybersecurity, and urban development.
• Youth-led sustainable initiatives, demonstrating the role of young innovators in transforming food systems.

By adopting global best practices, IGCF positions Sharjah and the UAE as leaders in government communication innovation. The forum promotes collaborative dialogue with opinion leaders, government officials, and industry experts to support knowledge sharing and professional growth.

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