Digital Dubai has announced the city’s participation in GITEX EUROPE x Ai Everything 2025. The event will be held at Messe Berlin from May 21 to 23. High-level attendees from Europe and around the world are expected.
As the organiser of the Dubai Pavilion, Digital Dubai aims to highlight the city’s digital progress. The goal is to affirm Dubai’s global leadership in digital transformation and promote knowledge exchange with innovators worldwide.
The Dubai Pavilion will include 12 key entities, such as:
Additionally, e& and Emaratech will join as Platinum Partners.
Hamad Obaid Al Mansoori, Director-General of Digital Dubai, reported that global engagement is central to Dubai’s digital journey. He revealed that Dubai’s experience serves as a model for others and will be shared at GITEX EUROPE.
He stated that the event is a chance to explore global practices in AI, digitalisation, and data use aligned with the Sustainable Development Goals. Dubai will present a diverse range of innovations at the pavilion.
He further added that global partnerships play a key role in Dubai’s strategy to ease lives and boost digital services. He emphasized that the Dubai Pavilion will reflect the city’s achievements in AI-driven technology.
Digital Dubai will feature several advanced platforms and applications:
Moreover, the Smart Employee app will be showcased. It streamlines HR and financial services for over 76,000 employees. The app supports 200+ services across 76 government entities, reducing administrative time by up to 95%.
Another highlighted service is DubaiNow, a unified app offering access to over 320 services from more than 50 public and private entities.
Also featured is UAE PASS, the national digital identity. It enables secure facial recognition, digital document signing, and access to over 15,000 services provided by 358 entities.
GITEX EUROPE x Ai Everything 2025 was first revealed at GITEX GLOBAL 2023 in Dubai. The event is part of the global GITEX tech network, which spans seven countries including Germany, UAE, Morocco, Nigeria, Singapore, Thailand, and Vietnam.
This participation reaffirms Dubai’s role as a leader in smart governance and emerging technologies.