Milestone Systems Acquires Brighter AI to Enhance Video Privacy

Milestone Systems has acquired Brighter AI, an anonymization technology company, opening new opportunities for video technology with enhanced privacy features. This acquisition strengthens Milestone’s offerings in video management software, video surveillance as a service, and video analytics. It also supports the company’s growth in security and beyond.

Brighter AI’s technology plays a key role in Milestone’s Project Hafnia, a new data library and AI model training tool. As AI developments raise concerns over data privacy, particularly with video data, Brighter AI’s solution offers a regulatory-compliant way to anonymize sensitive information. This ensures full data privacy, addressing a key challenge in AI model development—finding non-sensitive data for training.

Data privacy is a major challenge in AI, especially with video content that often includes personal identifiers. Brighter AI’s anonymization tool automatically detects and replaces these identifiers, making video data safe and compliant for AI use. This approach is essential for developing technologies like ChatGPT and Copilot.

Thomas Jensen, CEO of Milestone Systems, said, “Brighter AI’s proven technology will expand our offerings and enhance our commitment to responsible technology. We’ve collaborated on Project Hafnia, and I’m confident this acquisition will bring great benefits to both teams.”

Louise Bou Rached, Director for the Middle East, Turkey, and Africa at Milestone, added, “Brighter AI’s anonymization solutions will be a core part of Project Hafnia. This aligns with our goal to provide secure, ethical, and transformative visual AI, upholding the highest privacy standards.”

Founded in 2017 by Marian and Patrick Kern, Brighter AI is a provider of anonymization solutions for video data. Its Deep Natural Anonymization technology, which automatically replaces personal identifiers like faces, earned it the title “Europe’s Hottest AI Startup” by Nvidia.

This acquisition highlights Milestone’s commitment to responsible AI development and privacy-first video technology.