Omantel Teams Up with Shaffra for AI and Metaverse Solutions

Omantel has announced a strategic partnership with Singapore-based Shaffra Technology Labs to develop innovative solutions utilizing artificial intelligence (AI) and metaverse technologies. These solutions will be hosted on Omantel’s cloud services and made available to government institutions and private sector companies across Oman, aiming to enhance operational efficiency. The agreement was signed at the LEAP 2025 Conference in Riyadh, Saudi Arabia.

Eng. Aladdin Bait Fadhel, Chief Commercial Officer of Omantel, emphasized, “At Omantel, our vision is to solidify our leadership role as a key enabler of Oman’s digital transformation and to be the premier provider of innovative technology solutions in the region. Our collaboration with Shaffra will significantly contribute to developing cutting-edge technology solutions, particularly in AI, for our customers.”

Al Harith Al Atawi, CEO of Shaffra Technology Labs, shared his excitement about the partnership, noting that it would create vast opportunities in the Omani market. He highlighted the potential of AI and metaverse solutions, such as the AI employee project, which has already gained traction in several countries. “This partnership aims to deliver a unique experience for Omantel customers by introducing innovative projects that enhance productivity and reduce costs,” Al Atawi stated.

Omantel has previously signed multiple agreements to localize global technologies and boost ICT infrastructure in Oman. By collaborating with leading international tech companies, Omantel aims to bring the latest advancements to fuel Oman’s digital transformation. This initiative supports Omantel’s vision of becoming an integrated provider of digital solutions, addressing the needs of government institutions, private sector businesses, and individual customers under one umbrella.

Through its extensive expertise in communications and digital technology, Omantel has established itself as a leading telecommunications company both in Oman and beyond. The company remains committed to offering state-of-the-art solutions across various sectors, continually striving to exceed customer expectations. In line with Oman Vision 2040, Omantel is investing in emerging technologies, such as cloud services, AI, smart solutions, and cybersecurity, to drive innovation and maintain leadership in the digital landscape.