Shure, a global audio technology company, is showcasing a range of groundbreaking products at NAMM 2025, including the advanced Axient® Digital PSM and MV7i Smart Microphone and Interface. These new innovations come as the Middle East’s conferencing, events, and content creation industries experience rapid growth. The region’s demand for high-quality audio solutions has driven technological enthusiasts in broadcasting, production, recording, and podcasting to seek products that deliver immersive sound experiences that inspire and exceed expectations.
With Shure now present in over 120 countries, the Middle East has emerged as a key market, experiencing year-on-year growth in demand for game-changing wired and wireless microphones, meeting solutions, and personal and professional listening products.
“Shure products remain the top choice for vocal performances in the region. These new innovations reflect the evolving audio needs of the Middle East consumer, and we’re excited to introduce these special products that will elevate the regional industry,” said Antony Lovell, Sales Director, Shure MEASA.
Key Product Launches at NAMM 2025
Nexadyne Instrument Microphones
Shure expands its Nexadyne™ product line with three all-new dynamic instrument microphones: the Nexadyne 2 Kick Drum, Nexadyne 5 Guitar Amp, and Nexadyne 6 Tom/Snare Microphones. Featuring Shure’s patented Revonic™ Dual-Engine Transducer Technology, these microphones deliver natural, authentic clarity while minimizing unwanted noise, providing exceptional performance for a variety of instruments.
SLX-D Quad-Channel Digital Receivers
Shure introduces the SLX-D Quad-Channel Digital Receiver, available in both standard and Dante-enabled versions. Paired with existing SLX-D transmitters, these new receivers offer expanded tuning range capabilities, enabling greater frequency versatility and enhancing Shure’s SLX-D digital wireless system.
SM39 Vocal Performance Headset Microphone
Designed for performers who demand both mobility and high-quality sound, the SM39 Vocal Performance Headset Microphone offers a lightweight, low-profile design for extended wear. Compatible with Shure Axient® Digital and all Shure Wireless Systems, it delivers reliable, high-quality sound for any live performance.
Wired KSM11 Cardioid Condenser Vocal Microphone
The wired KSM11 builds on its reputation as a premium vocal microphone. Now available for live performance, broadcast, simulcast, and live-streamed applications, the KSM11 ensures unmatched quality with minimal processing, allowing artists’ vocals to shine with clarity and intelligibility.
Shure’s new product innovations are set to raise the bar for the Middle East’s audio industry, offering cutting-edge solutions for professionals in the region’s rapidly expanding markets.