{"id":1646,"date":"2020-03-05T17:12:12","date_gmt":"2020-03-05T13:12:12","guid":{"rendered":"https:\/\/www.techxmedia.com\/?p=1646"},"modified":"2025-04-18T02:14:55","modified_gmt":"2025-04-17T22:14:55","slug":"mindware-microsoft-oem-products","status":"publish","type":"post","link":"https:\/\/techxmedia.com\/en\/mindware-microsoft-oem-products\/","title":{"rendered":"Mindware collaborates with Microsoft for OEM products"},"content":{"rendered":"\n

Mindware, leading Value Added Distributor (VAD\u2019s) in the Middle East and Africa<\/a>, announced that it has signed a new agreement with Microsoft. Under the partnership, Mindware will market Microsoft\u2019s Original Equipment Manufacturer (OEM) products, which includes Microsoft Windows 10, Windows Server 2019 and Microsoft Office 2019, across the GCC.<\/p>\n\n\n\n

Speaking about the partnership, Mr. Nicholas\nArgyrides, General Manager – Gulf at Mindware said, \u201cWe are delighted to add\nMicrosoft\u2019s world-class suite of OEM products to our portfolio. Microsoft has\nbeen the product of choice over the years for both, corporate as well as\nindividual users of desktop PCs and laptops. As such, we see tremendous\nbusiness potential.\u201d<\/p>\n\n\n\n

Mindware currently manages volume and value\nlicensing for the Microsoft suite of cloud solutions. The new agreement extends\nupon this existing partnership. For the new OEM products, Mindware will look to\ntarget small and medium businesses (SMBs) as well as individual consumers through\nit\u2019s reseller network. <\/p>\n\n\n\n

Roy Chalhoub, Device Sales Lead Middle East\n& Africa at Microsoft said, \u201cOur relationship with Mindware is a long\nstanding one. Their capacity as a solid Devices Distributor will align with our\nstrategy to attach more Genuine Software and grow the PC Market. We believe\nthat by signing this new distributorship agreement, we will be able to strengthen\nour reach and further engage with our channel across the region. \u201d<\/p>\n\n\n\n

Microsoft and Mindware will work jointly in\npromoting these OEM products. These will include roadshows, digital campaigns,\ntraditional advertising and other business-relevant marketing activities.\nMindware will provide support to its channel partners by way of credit\nfacilities and ongoing technical support. <\/p>\n\n\n\n

\u201c We have access to an extended channel network that can now be leveraged to re-sell our newly introduced Microsoft OEM product line,\u201d added Chalhoub. <\/p>\n","protected":false},"excerpt":{"rendered":"

Under the partnership, Mindware will market Microsoft\u2019s Original Equipment Manufacturer (OEM) products, which includes Microsoft Windows 10, Windows Server 2019 and Microsoft Office 2019, across the GCC.<\/p>\n","protected":false},"author":8,"featured_media":1648,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[64,9716],"tags":[534,273,756,487,405,757,758],"contributor":[],"class_list":["post-1646","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-distributors","category-global-brands","tag-distributor","tag-mea","tag-microsoft","tag-middle_east","tag-mindware","tag-oem","tag-vad"],"featured_image_src":"https:\/\/techxmedia.com\/en\/wp-content\/uploads\/2020\/03\/Roy-Chalhoub-e1583413893691.jpg","author_info":{"display_name":"Rabab","author_link":"https:\/\/techxmedia.com\/en\/author\/rabab\/"},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t