Aruba, a Hewlett Packard Enterprise company (NYSE: HPE) announced\nthe next milestone for its SD-Branch solution that enables more secure,\nstreamlined and simplified deployment and management of large distributed\nretail networks.<\/p>\n\n\n\n
A critical component of the company\u2019s Edge-to-Cloud strategy, Aruba\u2019s SD-Branch solution<\/a> integrates Aruba<\/a> Branch Gateways with the Aruba Central<\/a> cloud management platform to provide a single point of control and management for SD-WAN, wired and wireless networking to enable secure, simplified branch connectivity at scale. The innovations include: <\/p>\n\n\n\n Retail IT teams are under tremendous pressure to drive digital transformation within brick-and-mortar locations and \u201cplace the store at the center of their customer experience\u201d in order to compete with online merchants and marketplaces. To achieve this, they are leveraging next-generation technologies to enable personalized, immersive experiences within the stores, but are consistently challenged by the lack of on-site technical staff at branch locations. As such, IT staff responsible for connecting, securing and managing retail locations must rethink the way they architect their branch networks. A unified edge-to-cloud architecture that automates and secures LAN, WAN and cloud connectivity is paramount to driving operational efficiency and addressing the lack of IT staff. <\/p>\n\n\n\n \u201cAs we continue to grow our retail stores internationally, we are laser-focused on using technology to deliver our customers truly unique shopping experience,\u201d said Stewart Ebrat, CIO at Vera Wang. \u201cWith Aruba\u2019s SD-Branch solution as the solid foundation for a secure, easy-to-deploy and centrally managed infrastructure, we will also be able to better engage with our customers by identifying them via their mobile phones so that store associates can help personalize and transform their in-store shopping experience.\u201d <\/p>\n\n\n\n Delivering\nZero Trust Security to the Retail Branch<\/strong><\/p>\n\n\n\n Many IT teams are adopting a Zero Trust Security framework, an architecture that dictates that no one within or outside the network is trusted. Key elements of a Zero Trust Security framework include a policy engine\/trust broker, the ability to dynamically segment traffic on the basis of identity and role, and continuous monitoring for changes in security status with the corresponding real-time adjustment of access policies.<\/p>\n\n\n\n Aruba is advancing its unified branch defense\ncapabilities with new IDS\/IPS\nfunctionality that integrates with Aruba\u2019s ClearPass Policy Manager<\/a> and Policy Enforcement Firewall<\/a>. By\nleveraging role-based access, Aruba adds a new identity-based detection\ndimension to traditional intrusion detection and prevention, enabling security\nteams to focus on alerts that matter. <\/p>\n\n\n\n Aruba\u2019s unified branch\ndefense also includes:<\/p>\n\n\n\n Seamless Zero Trust from Edge-to-Cloud <\/strong><\/p>\n\n\n\n As adoption of software-as-a-service (SaaS) applications and virtual private clouds (VPCs) continue to rise, Aruba is extending its Zero Trust Security model to the cloud with the enhanced SD-WAN Orchestrator in Aruba Central, making it easier for branch network operators to deploy flexible and secure overlay topologies in a large-scale edge infrastructure, securely connecting thousands of remote locations to applications in data centres and the cloud. <\/p>\n\n\n\n Ensuring Non-Stop Operations at Every Retail Location<\/strong><\/p>\n\n\n\n Built-in cellular access\nin the Aruba 9004 Series Gateways gives customers the option to use the\nconnection as a primary or secondary uplink or in a load shared active-active\nmode with other broadband links. Further, for cost control purposes, retailers\ncan selectively use the cellular uplink for certain applications in any of\nthese modes. <\/p>\n\n\n\n \u201cAruba pioneered the SD-Branch solution, creating a new category beyond pure-play SD-WAN offerings that give retail IT the ability to face the higher-level challenges of remote branch connectivity, such as reducing device footprint, unified management across WAN and LAN, and security,\u201d said Kishore Seshadri, vice president and general manager of SD-WAN Solutions at Aruba, a Hewlett Packard Enterprise company.<\/p>\n","protected":false},"excerpt":{"rendered":" \u201cAruba pioneered the SD-Branch solution, creating a new category beyond pure-play SD-WAN offerings that give retail IT the ability to face the higher-level challenges of remote branch connectivity, such as reducing device footprint, unified management across WAN and LAN, and security,\u201d said Kishore Seshadri, vice president and general manager of SD-WAN Solutions at Aruba.<\/p>\n","protected":false},"author":40,"featured_media":588,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9716,56],"tags":[77],"contributor":[],"class_list":["post-586","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-global-brands","category-retail","tag-technology"],"featured_image_src":"https:\/\/techxmedia.com\/en\/wp-content\/uploads\/2020\/01\/ARUBA-e1579168908409.jpg","author_info":{"display_name":"Techx Admin","author_link":"https:\/\/techxmedia.com\/en\/author\/techxadmin\/"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/posts\/586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/comments?post=586"}],"version-history":[{"count":0,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/posts\/586\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/media\/588"}],"wp:attachment":[{"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/media?parent=586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/categories?post=586"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/tags?post=586"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/contributor?post=586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}