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Milestone Systems, a global leader in video management software (VMS), unveiled its latest advancements in AI-driven video surveillance and analytics at Intersec 2025, the Middle East\u2019s leading security and safety event. The Danish company demonstrated its commitment to revolutionizing the video surveillance industry, highlighting the crucial role of artificial intelligence in enhancing safety, operational efficiency, and data-driven insights across multiple industries.<\/p>\n\n\n\n
According to global analyst firm Omdia, Milestone Systems is the largest VMS supplier in the Middle East and Europe. The company\u2019s growth in the Middle East is being fueled by the region’s investments in smart cities and large-scale infrastructure, making it an ideal market for Milestone\u2019s intelligent surveillance solutions. Milestone has consistently outpaced the average growth rate of 8-9% in the VMS sector, positioning itself as a leader in video surveillance technology.<\/p>\n\n\n\n
\u201cWe are proud to participate for the 15th time in Intersec 2025 as a security leader in the Middle East\u2019s smart city transformation,\u201d said Louise Bou Rached, Regional Director of META at Milestone Systems. \u201cOur focus is on strengthening partnerships with integrators, resellers, and end-users, expanding our presence in the MENA region, and driving innovation.\u201d<\/p>\n\n\n\n
Milestone\u2019s future strategy includes enhancing its operations in the UAE and capitalizing on Saudi Arabia\u2019s rapidly expanding market, particularly with high-profile smart city projects such as NEOM.<\/p>\n\n\n\n
At Intersec 2025, Milestone highlighted its flagship XProtect Video Management Software and the AI-powered BriefCam Video Analytics platform, both of which are at the core of the company\u2019s vision for intelligent video surveillance. In addition, Milestone announced new integrations with eight leading technology partners, such as Conexao Technology and CIAS. These collaborations emphasize the open-platform flexibility of XProtect, allowing businesses to derive actionable insights from video data, whether it’s improving safety at airports, optimizing operations in retail and hospitality, or enhancing public safety and government infrastructure.<\/p>\n\n\n\n
BriefCam\u2019s AI-driven video analytics allow organizations to process hours of footage in minutes, facilitating quicker emergency response, improved forensics, and significant operational savings. The company\u2019s focus on artificial intelligence reflects the growing demand for smarter surveillance solutions that go beyond traditional video recording.<\/p>\n\n\n\n
Milestone Systems has also built a strong reputation in the Middle East, having played a key role in securing high-profile events like the FIFA World Cup. The company is now focusing on the booming hospitality and aviation sectors, which are central to the region\u2019s economic diversification efforts. The rising demand for hybrid and cloud-based VMS solutions is driven by the region\u2019s emphasis on digital transformation, with governments and businesses prioritizing smarter, more efficient technology solutions.<\/p>\n\n\n\n
\u201cThe demand for hybrid and cloud-based VMS solutions is surging as businesses and governments prioritize digital transformation,\u201d Bou Rached added. \u201cMilestone\u2019s technology is designed to support this shift, ensuring the safety of public spaces and enabling smarter, more efficient business operations.\u201d<\/p>\n\n\n\n
As the Middle East accelerates its development of smart cities, Milestone Systems is positioning itself as a key player in shaping the region\u2019s digital future. With a focus on innovation, AI, and strategic partnerships, Milestone is helping build a safer, more connected future for businesses, cities, and communities in the MENA region and beyond. At Intersec 2025, Milestone Systems reaffirmed its commitment to driving innovation in video analytics, transforming industries, enhancing public safety, and paving the way for smarter cities across the globe.<\/p>\n","protected":false},"excerpt":{"rendered":"
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