{"id":98245,"date":"2025-06-03T12:28:27","date_gmt":"2025-06-03T08:28:27","guid":{"rendered":"https:\/\/techxmedia.com\/en\/?p=98245"},"modified":"2025-06-03T12:48:50","modified_gmt":"2025-06-03T08:48:50","slug":"servicenow-reveals-ai-powered-crm-advancements","status":"publish","type":"post","link":"https:\/\/techxmedia.com\/en\/servicenow-reveals-ai-powered-crm-advancements\/","title":{"rendered":"ServiceNow Reveals AI-Powered CRM Advancements"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p><a href=\"https:\/\/en.wikipedia.org\/wiki\/ServiceNow\">ServiceNow<\/a> (NYSE: NOW) has announced a major upgrade to its CRM platform. The company revealed new AI-powered capabilities designed to transform the customer experience.<\/p>\n\n\n\n<p>The CRM enhancements aim to replace outdated systems. ServiceNow said it is unifying sales, fulfillment, and service on one platform. The goal is to provide seamless, end-to-end customer experiences.<\/p>\n\n\n\n<p>The company introduced AI agents for CRM. These agents can handle tasks autonomously, scale sales and support operations, and enable true self-service. This move marks a shift from reactive service to proactive engagement.<\/p>\n\n\n\n<p>According to ServiceNow, traditional CRMs end at the front office. This limits their ability to support the full customer lifecycle. The updated CRM is built for an AI-first world, with proactive and personalized experiences across all touchpoints.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"744\" src=\"https:\/\/techxmedia.com\/en\/wp-content\/uploads\/2025\/06\/service-now-01-4-1024x744.jpg\" alt=\"\" class=\"wp-image-98261\" srcset=\"https:\/\/techxmedia.com\/en\/wp-content\/uploads\/2025\/06\/service-now-01-4-1024x744.jpg 1024w, https:\/\/techxmedia.com\/en\/wp-content\/uploads\/2025\/06\/service-now-01-4-300x218.jpg 300w, https:\/\/techxmedia.com\/en\/wp-content\/uploads\/2025\/06\/service-now-01-4-768x558.jpg 768w, https:\/\/techxmedia.com\/en\/wp-content\/uploads\/2025\/06\/service-now-01-4.jpg 1250w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>ServiceNow reported that its CRM business is growing rapidly. It reached an annual contract value (ACV) of $1.4 billion by the end of 2024. This reflects a 30% year-over-year growth, making it the company&#8217;s fastest-growing workflow solution.<\/p>\n\n\n\n<p>John Ball, EVP and GM of CRM and Industry Workflows at ServiceNow, stated that the platform allows businesses to manage the full customer lifecycle more efficiently. He said the <a href=\"https:\/\/techxmedia.com\/en\/category\/emerging-technologies\/artificial-intelligence\/\">AI-<\/a>powered platform enables workflow automation from order capture to fulfillment.<\/p>\n\n\n\n<p>ServiceNow\u2019s AI agents are already automating 37% of its own customer support cases. These agents:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Start with conversational interactions to capture requests<\/li>\n\n\n\n<li>Automatically resolve issues or route them with full context<\/li>\n<\/ul>\n\n\n\n<p>The company said these agents can coordinate with live representatives when needed. This helps businesses increase efficiency and reduce response times.<\/p>\n\n\n\n<p>ServiceNow also reported a series of recent innovations. In April, it signed a definitive agreement to acquire Logik.ai, an AI-powered CPQ provider. The acquisition is expected to expand ServiceNow\u2019s CRM capabilities and help sales teams close deals faster.<\/p>\n\n\n\n<p>Additionally, the company launched its Yokohama platform update. It introduced new features such as AI agents, self-service commerce portals, and turnkey CCaaS integrations.<\/p>\n\n\n\n<p>With these advancements, ServiceNow is positioning its platform as a complete solution to sell, fulfill, and service from the first customer contact to final resolution.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ServiceNow (NYSE: NOW) has announced a major upgrade to its [&hellip;]<\/p>\n","protected":false},"author":58,"featured_media":98250,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9716,9661],"tags":[1051],"contributor":[9732],"class_list":["post-98245","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-global-brands","category-tech-value-chain","tag-vendors","contributor-news-desk"],"featured_image_src":"https:\/\/techxmedia.com\/en\/wp-content\/uploads\/2025\/06\/Service-now-23.jpg","author_info":{"display_name":"Lubna","author_link":"https:\/\/techxmedia.com\/en\/author\/lubna\/"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/posts\/98245","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/comments?post=98245"}],"version-history":[{"count":0,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/posts\/98245\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/media\/98250"}],"wp:attachment":[{"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/media?parent=98245"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/categories?post=98245"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/tags?post=98245"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/techxmedia.com\/en\/wp-json\/wp\/v2\/contributor?post=98245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}