Epson introduces series of retail innovations ahead of Seamless Middle East


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Ahead of Seamless Middle East, running under the theme ‘The Future of Commerce in the Middle East’ from 16-17 November 2020 at the Dubai World Trade Centre, Epson has launched retail innovations in digital signage, mobile point of sale (mPOS), and industrial label printers, that can differentiate customer experiences.

As malls, retailers, hotels and resorts reopen, experiential technology could play a major role in winning back customers and guests. According to a recent Epson study ‘The Experiential Future’, 92% of UAE consumers would change their shopping behavior if more shopping destinations had an experiential element. A quarter or UAE consumers would shop in a store they had never visited before if it offered an experiential element.

“Staying ahead of experiential technology is vital for Middle East malls, retailers, hotels and resorts to creatively engage with shoppers and guests,” said Abderrazek Hakimi, sales manager – business systems, Epson Middle East. “With 92% of UAE shoppers preferring experiential technology, Seamless Middle East is an ideal event to showcase how digital signage projectors, mPOS, and label printers can transform customer experiences and optimize retail spaces.”

During Seamless Middle East, Frank Maeder, head of product marketing – business systems, Epson Europe will present on the topic ‘Technology Leadership in Retail with Epson’ on Tuesday, 17 November at 2:15 pm. The online session will be available to stream on the event’s virtual platform.

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Epson launches new experiential digital signage projector range

Epson is expanding its laser projector line-up with six new projectors for retailers, hospitality organizations, museums, and visitor attractions to differentiate customer experiences with more impactful signage and experiential immersive displays.

The EB-805F is a bright and scalable ultra-short-throw display solution with Full HD 1080p image quality that can scale up to 130 inches onto ultra-wide surfaces. The LightScene EV-100 is a 2,000-lumen WXGA accent lighting projector, in white. The low visual noise design can add movement and life to retail displays, galleries, and museums.

Epson introduces the next generation tablet-based mPOS solution for ISVs in the retail and hospitality sector

Supporting Middle East organizations in transforming their counter spaces, POS printer manufacturer Epson has launched a new generation mPOS device.

The TM-m30II-S provides independent software vendors with flexible installation, compact design, and integrated print and display. The optional second customer facing tablet provides an ideal solution for retailers who want to display additional rich content.

Epson ColorWorks C6000-Series industrial label printers now available – providing an easy solution for businesses upgrading to color labels

As e-commerce booms, time-sensitive businesses with many SKUs need to print labels on different media. Supporting Middle East label innovation, Epson has announced availability of its new ColorWorks C6000 series on-demand color label printers.

The first printers specifically designed as a color upgrade from black-only thermal transfer printers, the new ColorWorks models are engineered for mission-critical applications and deliver high volume color labels for production use, speeding through labels at up to 5-inches per second.

At Seamless Middle East, visit the Epson booth in Hall 2 – Stand F30 of the Dubai World Trade.

For more information: https://www.terrapinn.com/exhibition/seamless-middle-east/index.stm.


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