TEXUB, the global B2B marketplace that is paving the way for the future of IT and Mobility trade, has launched DigiNOMICS, a training program to assist B2B IT traders in their digital transformation journeys. Its goal is to educate people about the economics of digitalization and trade as they evolve around the world. The program focuses on how businesses can increase their revenue by transitioning from traditional legacy systems to smart digital systems. The program will educate B2B IT traders on how to use the TEXUB B2B marketplace platform to expand their reach and business globally by gaining access to it locally.
Following the global health crisis in 2020, B2B decision-makers discovered that online and remote selling was just as effective, if not more so, than in-person engagement. Sellers also discovered that digital prospecting was just as effective as face-to-face meetings for connecting with existing customers. TEXUB’s DigiNOMICS training program elevates B2B IT buyers and sellers by emphasizing the importance of how TEXUB can support their digital transformation journeys and global expansion plans without any investments while lowering offline costs. All participants will be certified upon completion of the program.
“DigiNOMICS focuses on skill development and skill upliftment to support partners as they adapt to digital transformation and understand the importance of digitalizing their businesses today,” says Suchit Kumar, CEO, TEXUB. “Post-pandemic, the B2B buying process has transformed significantly due to the unprecedented acceleration of digital transformation, and sellers need to adapt their sales strategy to keep up with this change. These rapidly shifting buying dynamics, powered by digital buying behavior has reshaped the strategic focus of IT sellers.”
In this era of digital adoption, sellers’ strategic priorities are to drive topline growth, improve consumer experience, build new channels, and expand their global reach. According to a recent Forrester study, retailers can save up to 90% on sales and operational costs by using a B2B e-commerce website. To accomplish this, sales leaders in the IT industry must upgrade their skills for future trends, adapt to digital business transformation, broaden their business scope, and create value.
Kumar continues, “‘Digital Sales Specialist’ is the new term for the traditional ‘Sales Executive’, as legacy systems are being updated to digital standards of running businesses in the B2B space. Organizations need to upskill and retrain their employees to ensure they can trade as per current market standards and upcoming trends while remaining competitive in an increasingly virtual world.”
Niranjan Gidwani, Consultant Director, TEXUB, adds, “Launched earlier this year, TEXUB is a non-subscription-based business which offers a safe, stable and seamless digital ecosystem for global IT and mobility trade in the B2B space by taking care of end-to-end business requirements and simplifying operations. DigiNOMICS will further help create greater brand awareness, credibility and visibility, while building trust in our markets.”
With B2B decision makers, business leaders rate digital channels roughly twice as important as they did previously. Businesses undergoing digital transformation have 3x to 5x more revenue growth opportunities than legacy or traditional business systems. Furthermore, it has the potential to reduce costs across processes by 40% to 60% while increasing total return to shareholders by up to 14%. In the next five years, 75% of procurement will be done online. As a result, the rate at which e-commerce is growing may cause the physical market to disappear in the coming years, and traders should be well-prepared for this in advance to avoid future losses.
TEXUB is well-positioned to reach global buyers and sellers in the GCC, Europe, the CIS, and Africa. The company currently has hubs in the United Arab Emirates, the United States, India, the Netherlands, Nigeria, and Singapore.
