Aruba, a Hewlett Packard Enterprise company, has announced new Aruba ESP (Edge Services Platform) AIOps capabilities that will allow IT professionals to spend less time on manual tasks like network troubleshooting, performance tuning, and Zero Trust/SASE security enforcement.

Following a transformative few years, which saw the entire industry adopt critical technology solutions in order to survive, hotels and venues have grown increasingly adept at offering seamless digital-first experiences. As they look ahead, however, this reliance on digital technology poses potential challenges to an industry that is built on human-to-human experiences.

By adopting a SASE architecture on top of their existing transport services, service providers strive to create a managed networking and security practice that can support their customers’ requirements. This enables service providers to accelerate time-to-market with new differentiated services. By owning the transport providing the connectivity to the SASE framework, service providers add value to the end-to-end service.

Aruba also unveiled the industry’s first self-locating indoor access points (APs) with built-in GPS receivers, as well as Open Locate, a proposed new industry standard for sharing location data from an AP to a device.

In addition to being the official distributor for several global leading healthcare, beauty, and fast-moving consumer goods in the region, Tamer Group manufactures its own line of pharmaceutical products.