The partnership reaffirms Mashreq’s commitment to supporting the UAE’s expanding FinTech sector, partnering with innovators and entrepreneurs to improve the entire customer experience at every touchpoint. Touché, a certified Oracle solution headquartered in Singapore with offices in Barcelona, Tokyo, and Dubai, offers four modules for full-service and quick-service businesses: Order@Table, Pay@Table, Benefit@Table, RoomChange@Table and Order&Pay.

Throughout the course of 2021, DWTC proved to world that major events could be responsibly hosted through effective collaboration with key stakeholders to deliver an environment that allows business to be conducted safely and effectively.

Overall, the food and restaurant business will evolve in 2022, with a stronger emphasis on technology. Food delivery will also become a more important role in the sustainability of the food and beverage hospitality industry. Technology enables the sector to increase its reach. Consumer preferences have shifted throughout time, with a greater preference for convenience and eating at home.

Timbl UAE start-up has conducted a successful proof-of-concept pilot with Social House in Dubai, demonstrating that its rapid payment solution gives restaurants and customers with a 10% faster table turnaround time.

Abu Alshawareb says, “Dubai Industrial City works closely with the Ministry of Environment and Food Security in the UAE, and has a dedicated zone for F&B. We have more than 23.5 million sq. ft. of land dedicated to the F&B sector and provide an agile and flexible environment for companies to reach two-thirds of the world’s population in eight hours.”