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Formula One

Aston Martin F1® Teams Up with ServiceNow for Innovation Boost

Aston Martin F1® Teams Up with ServiceNow for Innovation Boost

Aston Martin Aramco Cognizant Formula One® Team has unveiled ServiceNow as its official Intelligent Platform Partner. ServiceNow, known for enhancing…

November 9, 2023

AWS and F1 renew partnership to build fan experience of the future

The collaboration will usher in a new era of sports innovation and digital transformation. AWS and F1 share a passion…

November 21, 2022

Cisco expands as an official technology partner of McLaren Racing

Cisco's decade-long leadership in developing purpose-built, innovative solutions in sports and entertainment will help McLaren pursue the competitive edge required…

October 7, 2022

Combining sports with tech: Formula 1 Partners with Lenovo

With this partnership, Lenovo's cutting-edge technology will be employed across Formula 1's operations as it continues to provide the greatest…

October 8, 2022

Alpine F1 joins with FireEye Mandiant to protect data across racing operations

Kevin Taylor, Senior Vice President, FireEye Mandiant: “We are pleased to be working with Alpine F1 Team to help protect…

July 26, 2021