Samsung Elevates Gaming at Dubai Esports & Games Festival 2024

Samsung Gulf Electronics, in collaboration with the Dubai Department of Economy and Tourism (DET) and Dubai Festivals and Retail Establishment (DFRE), is showcasing its latest gaming innovations at the Dubai Esports and Games Festival 2024. Held at the Dubai World Trade Center until May 5, 2024, this event highlights Samsung’s commitment to the gaming community and its partnership with Dubai in advancing the gaming industry.

As the Category Partner for TVs, Monitors, and Mobile phones, Samsung is presenting its cutting-edge lineup, including the highly anticipated Odyssey OLED G9 gaming monitor and the newly launched Galaxy S24 Ultra. At the Festival’s GameExpo, Samsung is offering immersive gaming experiences across three main areas.

In the DEF Play Beyond tournament, visitors can enjoy games like PUBG on the powerful Galaxy S24 Ultra, hosted on Samsung Odyssey OLED G7 gaming monitors. Additionally, the “Gaming District” zone features 128 Odyssey G5 monitors, enhancing gamers’ visual experiences.

Attendees can explore Samsung’s “Gaming Zone,” showcasing products like the Samsung 55″ Odyssey Ark, the Samsung 77″ OLED 4K TV, Galaxy S24 Ultra, Galaxy Z Fold 5, and Galaxy Tab S9 Ultra. This interactive space, part of the “Future Zone,” allows visitors to engage with Samsung’s latest gaming innovations.

Ahmed Al Khaja, CEO of DFRE, emphasized the Festival’s significance in Dubai’s gaming ambitions and praised Samsung’s contribution to positioning Dubai as a global gaming hub. Shafi Alam, Head of Direct-to-Consumer Business & Corporate Marketing at Samsung Gulf Electronics, expressed excitement about partnering with DFRE and reaffirmed Samsung’s commitment to delivering advanced gaming experiences.

Samsung’s participation in the Dubai Esports and Games Festival is part of its broader efforts to support gaming in the UAE, including initiatives focused on nurturing the next generation of gamers. This aligns with Dubai’s 2033 Gaming Program, aiming to establish the city among the top 10 global gaming destinations.

With a dedication to developing gaming talent and fostering partnerships, Samsung is shaping the future of gaming in Dubai. Visitors are encouraged to explore Samsung’s exhibits at the Dubai Esports and Games Festival 2024 to witness the latest in gaming technology and learn about the company’s vision for the industry.