22 November 2024, Fri |
6:34 PM
Almarai, the vertically-integrated dairy company and a valuable dairy brand, has announced a strategic partnership with Google Cloud to accelerate its digital transformation initiatives. This collaboration aims to boost Almarai’s operational efficiency, drive business growth, and deliver exceptional customer experiences as the Middle East’s competitive landscape intensifies.
With a growing population and shifting consumer demands, Almarai is committed to leveraging digital technologies to optimize operations and maintain its reputation for world-class products and services. Migrating critical systems to Google Cloud allows Almarai access to a scalable, flexible, and cost-effective platform designed to support rapid innovation and meet market challenges.
“At Almarai, we are dedicated to providing the highest quality products and services to our customers,” said Danko Maras, Chief Financial Officer at Almarai. “Our partnership with Google Cloud underscores our commitment to innovation and excellence. We are confident this collaboration will unlock new opportunities, drive growth, and enhance our customer experience.”
Almarai’s digital transformation journey includes migrating its SAP workloads to Google Cloud with SAP RISE and moving its sales application to the cloud. These initiatives empower Almarai to leverage the full potential of cloud computing with key benefits:
– Enhanced Operational Efficiency: Google Cloud’s secure, reliable infrastructure supports peak performance.
– Accelerated Innovation: Faster development and deployment enable Almarai to respond to market needs swiftly.
– Scalability and Growth: Google Cloud’s scalability accommodates ambitious expansion and optimizes resources.
– Seamless Integration: Interoperability with existing systems and analytics tools unlocks valuable insights and streamlines processes.
– Data Sovereignty: Hosting data in Saudi Arabia with Google Cloud aligns with Saudi Vision 2030, ensuring regulatory compliance and data control.
Dr. Faisal Alnasser, Chief Information Officer at Almarai, highlighted the importance of this partnership: “Almarai’s global ambitions require agile technologies to stay ahead in the fast-paced FMCG industry. Google Cloud’s infrastructure and advanced solutions will provide a strong foundation for achieving our strategic goals and delivering exceptional customer value.”
Bader Almadi, Country Manager for Google Cloud in Saudi Arabia, commended Almarai’s commitment to innovation: “Almarai is setting a new standard in the food and beverage sector. By leveraging Google Cloud’s technology, Almarai is enhancing efficiency and customer experiences across the region. As a globally recognized dairy brand, Almarai’s dedication to digital transformation inspires businesses across the Middle East.”
This partnership underscores Almarai’s role in Saudi Arabia’s digital transformation journey, aligning with national priorities while setting new benchmarks for operational excellence and customer satisfaction in the region’s FMCG industry.
