BenQ once again the No. 1 4K projector brand in the Middle East

BenQ, a well-known projector brand around the world, has announced their number one position for 4K projectors in Saudi Arabia, the Middle East, and Asia-Pacific. BenQ has once again topped the projector category with their dependable performance and smart solutions. Despite the market’s impact from the pandemic, BenQ emerged as the clear winner.

BenQ ranked first in the Middle East with a SoM of 31.59% in the 4K projector segment and a whopping 79.12% in the same projector segment for the Kingdom of Saudi Arabia. Not only that, but BenQ is also pleased to announce that it has been named the No.1 4K projector brand in the Asia-Pacific region, having captured more than a quarter of such a large market with a 26.40% SoM.

According to FutureSource Consulting, BenQ has surpassed Sony as the leading 4K projector brand in the Middle East. Futuresource is a market research consulting firm that provides specialized intelligence reports to help businesses make decisions.

“We are so honoured to be named the top brand in the 4K projector market segment. At BenQ, we have seen a surge in demand for projectors over the last year as more people seek improved ways and quality visual experiences to entertain and educate themselves at home. We believe that our innovative 4K projectors will provide users with an immersive and enriching cinema-quality experience. We are constantly working to improve our products so that they benefit all types of users,” said Manish Bakshi, Managing Director, BenQ Middle East.

Despite challenges brought on by the pandemic, leading projector manufacturer BenQ Middle East has excelled and maintained their market dominance quarter on quarter and year on year. The current success of BenQ is a clear example of their dedication to creating high-quality visual solutions that are driven by innovation and technology.