Create your own content with a new solution from Western Digital

Create your own content with a new solution from Western Digital. According to a recent study, more than 50 million people worldwide self-identify as working in the cultural and creative sectors. With the ever-changing meaning of “creator” in a technologically driven society, this term now includes content creators, UI/UX designers, artists and illustrators, entrepreneurs and freelancers, engineers, architects, grad students, and others.

Access to fast and reliable storage solutions can greatly improve a creator’s workflow when crunching large amounts of data on their next passion project, giving them peace of mind and allowing them to stay in the creative moment. With such high workload demands, today’s creative workers want technology that allows them to focus on their work without worrying about losing it, project bottlenecks, or poor storage rates.

Western Digital, a global pioneer in data infrastructure, has introduced the WD Blue SN570 NVMe SSD as a new solution for the increasing community of creators around the world. The new internal flash drive is a great way to upgrade existing PCs or optimise a custom build.

“Complex workloads require high performance and reliability, and the right type of storage can help streamline workflows and increase productivity,” said Eric Spanneut, vice president of Client and Enterprise SSDs for Western Digital’s Flash Business unit. “Our new WD Blue SN570 NVMe SSD is built with creators in mind, providing fast speeds, data protection and endurance to support their creative vision.”

Each new WD Blue SN570 NVMe SSD purchase includes a one-month membership to Adobe Creative Cloud, which gives users access to some of the world’s top creative apps and services, including Adobe Photoshop, Illustrator, Lightroom, Premiere Pro, and InDesign.

“Whether at home or on the go, people are creating in ways that demand more and more from their devices,” said Marc Leibowitz, Vice President, Global Strategic Partnerships at Adobe. “By teaming up with Western Digital, we are able to equip creatives with the tools they need to do their best work, wherever and whenever inspiration strikes.”

Spark Imagination with a Purpose-Built NVMe SSD Drive

The new WD Blue SN570 NVMe SSD is built for long-term use, cramming excellent performance into a tiny form factor to keep ideas flowing while consuming minimal power.

Key features of the new WD Blue SN570 NVMe SSD include:

• NVMeTechnology: Produce more quickly while using less energy. Systems can run up to 5X quicker than Western Digital’s bestSATA SSDs, with read rates up to 3,500MB/s (500GB-1TB versions).
• Built-In Support: The free Western Digital® SSD Dashboard helps monitor the drive’s health, available space, temperature, and more, so you can work with added confidence and peace of mind.
• Slim Design: A single-sided M.2 2280 PCIe® Gen3x4 NVMe SSD saves space and is great for developing the optimal creation engine, whether it’s for a desktop or laptop PC.
• Reliability: End-to-end data path protection, for example, can help protect your content.