Edenred announces new Managing Director for UAE

Wael Fakharany has been named as Managing Director of Edenred. Wael Fakharany, previously the CEO of Omnix International, will now be in charge of operating all aspects of the business at Edenred in the region, as well as helping UAE enterprises to pay their employees on time, safely, and easily.

Fakharany has worked with IBM, 3Com, and Oracle in various executive capacities. He is widely regarded as one of MENA’s most significant leaders in developing technology and altering millions of lives, having worked more than nine years in various roles at Google Middle East.

Commenting on Fakharany’s appointment, Pierre Gagnoud, Regional Director for South Europe, Middle East and Africa of Edenred said, “I would like to welcome Wael to Edenred UAE. His experience will be a key asset to reinforcing our leadership in UAE and continuing our expansion across the rest of the Middle Eastern region.”

Wael Fakhrany added,“I am delighted to join Edenred UAE and I am committed to ensure financial inclusion and digital onboarding for both the banked and unbanked population. Edenred is a regional leader in the payroll industry and UAE’s largest salary processing provider with digital innovative solutions, great ambitions and international committed teams.”

Edenred UAE offers a comprehensive financial inclusion solution for employees, including the C3Pay card, C3Pay mobile app, and Edenred Payroll Portal, as well as technology-driven solutions for enterprises and their employees.

More clients will participate in the digital transformation as FinTechs continue to flourish in the UAE. FinTech companies like Edenred enable the UAE’s unbanked and underbanked people gain access to financial services, making them more accessible to everybody.

According to the UAE Internet and Mobile Statistics, the UAE has become the most digitally friendly country in the Middle East, with an amazing 99 percent of the population being active internet users (January 2020).

Edenred is a global leader in specific-purpose payment solutions with a presence in 46 countries. Edenred, a company listed on the Euronext Paris stock exchange, creates and operates solutions for businesses and government agencies looking to increase their attractiveness and efficiency, improve their customers’ well-being and purchasing power, and revitalise the labour market and local economy.