du Launches Enterprise Plus in the UAE with Cisco

du, the leading telecom and digital services provider in the UAE, has launched Enterprise Plus, an innovative connectivity suite designed to accelerate digital transformation for businesses across the UAE. Powered by Cisco technologies, Enterprise Plus offers high-speed internet connectivity and advanced service assurance solutions, addressing the growing digital needs of government and large organizations. The new connectivity portfolio combines managed broadband connectivity with next-generation secure networking services and value-added features. Built on Cisco’s Catalyst SD-WAN (Software-Defined WAN) solution, the suite enables businesses to have greater control over bandwidth and internet traffic management. With some of the highest asymmetrical speeds available in the UAE market, Enterprise Plus provides businesses with the tools needed to drive growth and digital transformation.

The suite includes ultra-high-speed connectivity with asymmetrical bandwidth options featuring higher upload speeds, a 5G backup solution, and end-to-end managed services. It also features Care Connect, a service assurance platform that turns complex network data into actionable insights, helping businesses improve customer experience and operational efficiency. Enterprise Plus offers automated connectivity to hybrid cloud environments, simplified security management via a single dashboard, and a consistent application experience supported by advanced analytics, ensuring businesses have a reliable and secure network for modern hybrid work environments and multi-cloud solutions.

Karim Benkirane, Chief Commercial Officer at du, emphasized, “du’s SD-WAN-enabled connectivity portfolio reflects our commitment to supporting digital transformation in the UAE. With high-speed internet, advanced security protocols, and a service assurance platform, we are helping businesses remain connected, secure, and ready to thrive in the digital age.” This collaboration between Cisco and du combines industry-leading network solutions, ensuring businesses in the UAE can access secure, high-performance connectivity. Gordon Thomson, Vice President – EMEA Service Provider at Cisco, added, “Our partnership with du demonstrates our shared goal of providing seamless security and smart networking solutions for enterprises in the UAE, especially those embracing hybrid work and multi-cloud environments.”

With ultra-fast internet speeds, robust security features, and a fully managed service package, du’s Enterprise Plus suite is set to help businesses in the UAE accelerate their digital transformation journeys. The suite ensures that businesses can meet the demands of today’s rapidly evolving digital landscape while benefiting from resilience, control, and flexibility for future growth.