Veeam Unveils Data Protection Strategies at GITEX 2023

Veeam® Software, a leading provider of Data Protection and Ransomware Recovery solutions, has officially confirmed its participation in GITEX GLOBAL 2023, scheduled to take place from October 16th to 20th at the Dubai World Trade Centre. This year, the company’s presence at the event revolves around the theme of “Enhancing Cyber Resilience for Seamless Business Operations.”

Mohamad Rizk, Regional Director for the Middle East & CIS at Veeam Software, emphasized the critical role of digital transformation in today’s Middle Eastern enterprises. Simultaneously, he highlighted the growing threat of cyberattacks, particularly ransomware attacks. According to the Veeam 2023 Data Protection Trends Report for the Middle East and Africa, 86% of regional enterprises experienced at least one ransomware attack in 2022, and 79% of them identified a significant gap in data protection compared to their acceptable data loss levels.

Rizk stressed the importance of safeguarding and recovering data in a digital business landscape, emphasizing the need to modernize data protection strategies to encompass physical, virtual, and cloud-based workloads. He also emphasized the importance of flexibility in handling workloads that move across various cloud environments and on-premises infrastructure.

“As the foremost global provider of Data Replication & Protection software, we are leveraging GITEX to showcase our latest innovations that empower customers to enhance business efficiency, secure data, and prepare for the next phase of digital transformation,” stated Rizk.

Veeam intends to demonstrate its commitment to offering radical resiliency through the Veeam Data Platform, a unified solution providing data security, recovery, and freedom for hybrid cloud environments, including Cloud, Virtual, Physical, SaaS, and Kubernetes setups. In an era marked by sophisticated and frequent cyberattacks, the Veeam Data Platform ensures that businesses can confidently maintain the availability of their applications and data, ensuring uninterrupted operations.

Visitors to the Veeam booth (Stand D-20, Hall 7) at GITEX can look forward to learning about various innovations, including:

1. Backup-as-a-Service (BaaS) for Microsoft 365 and Microsoft Azure, featuring Cirrus by Veeam.
2. Veeam Backup for Microsoft 365, integrated with Microsoft 365 Backup to offer enhanced backup, recovery, ransomware protection, and business continuity capabilities.
3. Kasten K10 V6, a comprehensive enterprise data management solution designed for Kubernetes environments.
4. Veeam Data Platform 23H2 update, introducing new security and ransomware protection features for Veeam Backup & Replication, Veeam ONE, and Veeam Recovery Orchestrator. This update enhances data security, malware detection, automated recovery, and hybrid cloud capabilities across various IT environments.

Furthermore, Veeam will engage in high-level discussions with its channel partners at GITEX, offering guidance to the channel community on navigating the evolving technology landscape and ensuring robust data protection and recovery strategies. Kinda Baydoun, Manager of Channels, Distribution, and Alliances for the Middle East & CIS at Veeam, underscored the significance of data protection in the context of digital transformation and emphasized the pivotal role of partners in spreading awareness and delivering expertise in areas such as cloud, artificial intelligence, and data security.

Veeam’s dedicated booth in Hall 7 (Stand D-20) at DWTC will feature the company alongside four sponsors: Red Hat, ExaGird, Alpha Data, and BPS. Tim Pfaelzer, VP EMEA Sales, and Amaury Dutilleul-Francoeur, VP EMEA Partner Network at Veeam, will be present at the event to engage with customers and partners.

For more information, please visit https://www.veeam.com.