GBM and Splunk Partner to Enhance Cybersecurity in the Gulf

Gulf Business Machines (GBM), a digital solutions provider, has announced a strategic partnership with Splunk, a cybersecurity and observability company, to boost digital innovation and strengthen cybersecurity offerings across the Gulf region, including the UAE, Oman, Kuwait, and Bahrain.

The partnership agreement was signed during GITEX Global 2024 by Bassam Rached, General Manager – Technology at GBM, and Ahmed El Saadi, Area Vice President for the Middle East & North Africa at Splunk. This collaboration emphasizes GBM’s commitment to delivering innovative solutions that address the digital transformation needs of regional businesses.

As a recognized Splunk partner, GBM will provide customers with access to a comprehensive portfolio of Splunk’s cutting-edge solutions, including the Splunk platform along with advanced security and observability tools. By integrating Splunk’s data analytics and cybersecurity capabilities with GBM’s extensive digital infrastructure and security services, the partnership aims to empower businesses to enhance threat detection, secure critical systems, and safeguard data against evolving cyber threats.

The collaboration also facilitates real-time data monitoring tools, enabling customers to gain deeper visibility into their IT environments. This proactive approach will help businesses address potential issues and optimize overall performance.

Through this partnership, Splunk will leverage GBM’s strong regional presence and existing partnership with Cisco to unlock new growth opportunities. GBM’s established relationship with Cisco provides a natural bridge to strengthen ties with Splunk, further enhancing the value delivered to customers.

For GBM’s channel ecosystem, the partnership will enable enhanced service offerings for end-users while accelerating growth opportunities. The combined expertise of both companies is set to raise industry benchmarks by fostering innovation through collaboration and advanced technologies.

Ahmed El Saadi stated, “Organizations are increasingly seeking advanced solutions to navigate their complex digital transformation challenges. Our partnership with GBM comes at a pivotal moment as businesses aim to remain competitive in an interconnected world. By merging Splunk’s security and observability platforms with GBM’s expertise, we aspire to enhance digital resilience and unlock the full potential of data for organizations.”

Bassam Rached added, “Our collaboration with Splunk marks a significant step in our mission to deliver comprehensive digital solutions. By combining Splunk’s state-of-the-art platform with our local expertise, we will empower customers to explore new growth opportunities, bolster their cybersecurity measures, and drive business excellence in a digital-first landscape.”

The partnership will also involve joint marketing initiatives, including webinars, customer roundtables, and workshops to boost awareness and engagement. These collaborative efforts aim to maximize the adoption and success of Splunk’s solutions, benefiting both organizations and their clients