31 December 2024, Tue |
8:24 AM
31 December 2024, Tue |
8:24 AM
Apple unveiled the iPhone 14 and iPhone 14 Plus, which come in two sizes — 6.1 inches and 6.7 inches — and feature a sophisticated design, impressive camera upgrades, and game-changing new safety features. The iPhone 14 and iPhone 14 Plus have a powerful camera system that includes new Main and front TrueDepth cameras, the Ultra Wide camera for unique perspectives, and Photonic Engine — an improved image pipeline.
Both models include the A15 Bionic chip with a 5-core GPU, which provides exceptional performance and efficiency for demanding workloads and is built with privacy and security in mind. The iPhone 14 and iPhone 14 Plus are the first devices in the industry to include critical safety features such as Crash Detection and Emergency SOS via satellite. This iPhone lineup is more advanced than ever before, with incredible battery life, industry-leading durability features, and super-fast 5G. The iPhone 14 and iPhone 14 Plus will be available in the following colors: midnight, blue, starlight, purple, and (PRODUCT)RED1. Pre-orders begin on Friday, September 9, with iPhone 14 availability beginning on Friday, September 16, and iPhone 14 Plus availability beginning on Friday, October 7.
“Our customers rely on their iPhone every day, and iPhone 14 and iPhone 14 Plus introduce groundbreaking new technologies and important safety capabilities. With the new, larger 6.7-inch display on iPhone 14 Plus, users can enjoy more content onscreen when browsing the web and even more text,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “Both phones have a powerful new Main camera with a huge leap in low-light performance, advanced connectivity capabilities with 5G and eSIM, and the incredible performance of A15 Bionic, which helps enable even better battery life. All of this, tightly integrated with iOS 16, makes iPhone more essential than ever.”
The iPhone 14 and iPhone 14 Plus, available in the popular 6.1-inch size and a stunning new 6.7-inch size2, feature a durable and sleek aerospace-grade aluminum design in five beautiful finishes. The larger display of the iPhone 14 Plus is ideal for streaming movies and playing games, and it has the best battery life of any iPhone. 3 Both models feature an updated internal design for improved thermal performance, as well as stunning Super Retina XDR displays with OLED technology that support 1200 nits of peak HDR brightness, a 2,000,000:1 contrast ratio, and Dolby Vision.
The iPhone 14 and iPhone 14 Plus also have the durable Ceramic Shield front cover, which is exclusive to iPhone and tougher than any other smartphone glass, and are water and dust resistant.
With a new 12MP Main camera with a larger sensor and larger pixels, a new front TrueDepth camera, the Ultra Wide camera to capture more of a scene, and Photonic Engine for a giant leap in low-light performance, the iPhone 14 and iPhone 14 Plus set a new standard for photo and video capture.
Photonic Engine improves mid-to-low-light performance for photos across all cameras by up to 2x on the Ultra Wide camera, 2x on the TrueDepth camera, and an impressive 2.5x on the new Main camera, thanks to a deep integration of hardware and software. Photonic Engine enables this dramatic increase in quality by applying the computational benefits of Deep Fusion earlier in the imaging process to deliver extraordinary detail, preserve subtle textures, provide better color, and retain more information in a photo.
Dual-camera system upgrades and features include:
The iPhone 14 lineup as a whole introduces ground-breaking safety features that can provide emergency assistance when it matters most. Crash Detection on iPhone can now detect a severe car crash and automatically dial emergency services when a user is unconscious or unable to reach their iPhone, thanks to a new dual-core accelerometer capable of detecting G-force measurements of up to 256Gs and a new high dynamic range gyroscope.
These capabilities expand on existing components such as the barometer, which can now detect changes in cabin pressure, the GPS for additional input for speed changes, and the microphone, which can recognize loud noises characteristic of severe car accidents. Even better accuracy is provided by advanced Apple-designed motion algorithms trained on over a million hours of real-world driving and crash record data. Crash Detection, when combined with Apple Watch, seamlessly leverages the unique strengths of both devices to efficiently get users help. When a severe crash is detected, the emergency services call interface appears on Apple Watch because it is closer to the user, while the call is placed through iPhone if it is in range for the best possible connection.
The iPhone 14 lineup also includes Satellite Emergency SOS, which combines custom components deeply integrated with software to allow antennas to connect directly to a satellite, enabling messaging with emergency services when outside of cellular or Wi-Fi coverage. Satellites are moving targets with limited bandwidth, and messages can take minutes to arrive. Because every second counts, iPhone front-loads a few critical questions to assess the user’s situation and shows them where to point their phone to connect to a satellite with Emergency SOS via satellite.
The initial questionnaire and subsequent messages are then routed to centers staffed by Apple-trained specialists who can contact Apple for assistance on the user’s behalf. When there is no cellular or Wi-Fi connection, users can manually share their location with Find My via satellite, providing a sense of security when hiking or camping off the grid. Emergency SOS via satellite will be available to users in the United States and Canada in November, and it will be free for the first two years.
A15 Bionic brings incredible performance to iPhone 14 and iPhone 14 Plus. Still faster than all the competition at any price, the 5-core GPU enables even smoother graphics for video apps and high-performance gaming, and powers incredible camera features like Photonic Engine and Cinematic mode, all while delivering impressive battery life, and protecting privacy and security with the Secure Enclave. The 6-core CPU handles demanding tasks smoothly and efficiently, and the 16-core Neural Engine is capable of 15.8 trillion operations per second, enabling even faster machine learning computations for features in iOS 16 and third-party app experiences.
iPhone offers users super-fast downloads and uploads, better streaming, and real-time connectivity with 5G to help them stay in touch, share, and enjoy content.8 Support for 5G on iPhone now extends to over 250 carrier partners in over 70 markets around the world, with expanded support for standalone networks. eSIM allows users to easily connect or quickly transfer their existing plans digitally, is a more secure alternative to a physical SIM card, and allows for multiple cellular plans on a single device. iPhone 14 and iPhone 14 Plus remove the SIM tray for US models, enabling users to more quickly and easily set up their devices.
Later this fall, for the first time ever, Apple Fitness+ will be available for all iPhone users to subscribe to and enjoy in the 21 countries it is offered in, even if they don’t have an Apple Watch. iPhone users will have access to the entire service featuring over 3,000 studio-style workouts and meditations, all led by a diverse and inclusive team of trainers. Fitness+ users will see onscreen trainer guidance and interval timing, and estimated calories burned will be used to make progress on their Move ring. Fitness+ will be fully integrated with the Fitness app coming with iOS 16 and located in the middle tab, where users can stay motivated to close their Move ring through awards, activity sharing, and more. Users only need an iPhone to sign up, and can then experience Fitness+ on iPhone, iPad, and Apple TV.
iPhone 14 and iPhone 14 Plus feature iOS 16, offering a reimagined Lock Screen along with new communication, sharing, and intelligence features that together change the way users experience iPhone. The Lock Screen is more personal, beautiful, and helpful than ever with a multilayered effect that artfully sets subjects of photos in front of the time, and newly designed widgets that offer information at a glance. For Lock Screen inspiration, the wallpaper gallery offers a range of options, including Apple collections, a Weather wallpaper to see live weather conditions as they change throughout the day, an Astronomy wallpaper for views of the Earth, moon, and solar system, and many more. With Messages, users can now edit or recall recently sent messages, and mark conversations as unread to revisit them later.9 iCloud Shared Photo Library makes it even easier to share a collection of photos with family.10 Live Text gets more powerful with the ability to recognize text in video and quickly convert currency, translate text, and more, and Visual Look Up adds a new feature that allows users to tap and hold on the subject of an image to lift it from the background and place it in apps like Messages.11
iPhone 14 and iPhone 14 Plus are designed to minimize their impact on the environment, including antenna lines that use upcycled plastic water bottles that have been chemically transformed into a stronger, higher-performance material. iPhone 14 models also use 100 percent recycled rare earth elements in all magnets, including those used in MagSafe, and 100 percent recycled tungsten in the Taptic Engine. Both models also include 100 percent recycled tin in the solder of multiple printed circuit boards, and 100 percent recycled gold in the plating of multiple printed circuit boards and in the wire of all cameras. Fiber-based packaging does not use outer plastic wrap, bringing Apple closer to its goal of completely removing plastic from all packaging by 2025.
Today, Apple is carbon neutral for global corporate operations, and by 2030, plans to be 100 percent carbon neutral across its entire manufacturing supply chain and all product life cycles. This means that every Apple device sold, from component manufacturing, assembly, transport, customer use, charging, all the way through recycling and material recovery, will have net-zero climate impact.
