Mindware, Microsoft Team Up for AI in MEA

Mindware, a prominent value-added distributor (VAD) in the Middle East and Africa, is expanding its offerings in Artificial Intelligence (AI) with the introduction of Microsoft 365 Copilot to regional enterprises. This move comes on the heels of Mindware’s recent establishment of a dedicated AI business unit. Copilot, an AI tool integrated into Microsoft 365, harnesses the power of large language models (LLMs) and enterprise data within Microsoft 365 apps, enhancing productivity and efficiency.

The collaboration between Microsoft and Mindware spans over 25 years, characterized by a shared commitment to delivering comprehensive Microsoft solutions including Azure, Dynamics 365, and Office 365 among others. This partnership has empowered organizations across various sectors to embrace advanced technology for digital transformation and growth.

Philippe Jarre, President of Mindware Group, highlights the significance of AI in driving digital transformation, emphasizing Mindware’s dedication to offering cutting-edge technologies. The addition of Microsoft Copilot enriches Mindware’s AI portfolio, providing partners with resources to deliver innovative solutions and enhance customer satisfaction.

Tamer Elhamy, Chief Partnership Officer at Microsoft Middle East, commends Mindware’s vision in introducing Copilot to the region, noting its role in boosting business efficiency and innovation.

Mindware’s commitment to promoting AI adoption is evident in initiatives like the Colearn with Copilot program. Their attainment of Microsoft’s highest service standards underscores their expertise and customer-centric approach.

As part of its services, Mindware will provide support to partners, including demos, workshops, and technical assistance, ensuring partners maximize the benefits of Microsoft Copilot.