Mindware, a prominent value-added distributor (VAD) in the Middle East and Africa, has announced a strategic distribution partnership with Assured Data Protection (Assured), a prominent IT managed services provider (MSP) specializing in cloud data protection solutions. This collaboration aims to deliver advanced backup and cyber recovery services as managed offerings at competitive prices, benefiting businesses and partners across the region.
Under this partnership, Mindware will work closely with Assured to provide customers, managed service providers (MSPs), and resellers with comprehensive data protection solutions. These services ensure businesses can safeguard and recover their critical data and operations in the event of disruptions such as outages, natural disasters, ransomware, and cyber-attacks. Assured’s customers gain access to a fully managed Rubrik service, encompassing design, implementation, recovery, and ongoing proactive support. Rubrik’s Zero Trust Data Security™ enhances business resilience against cyber threats, malicious actors, and operational disruptions, while Rubrik Security Cloud, powered by machine learning, secures data across enterprise, cloud, and SaaS applications.
Ehab Adel, Business Unit Manager at Mindware, expressed enthusiasm about the partnership, stating, “We are thrilled to partner with Assured, the first and largest Rubrik MSP, to deliver an unparalleled 24/7/365 managed service that guarantees robust cyber resilience for our channel partners. This strategic alliance strengthens our data protection and managed services portfolio, reinforcing our position as a key player in helping organizations swiftly recover from cyber threats, including ransomware. With Assured, we now provide a flexible and cost-effective approach to deploying Rubrik solutions for businesses of all sizes.”
Rob Mackle, EMEA Managing Director at Assured Data Protection, commented, “Rubrik offers exceptional immutable cyber recovery technology, combined with our industry-leading 24/7/365 managed service. We are excited to deliver our innovative disaster recovery solutions through Mindware’s channel partners across the Middle East. Mindware is a valuable partner in establishing our brand in the region, and this launch marks a significant step in our ambitious growth plans for 2024 and beyond.”
This partnership also addresses the rising demand among Middle Eastern businesses for channel support in navigating complex data sovereignty and privacy regulations. The collaboration will establish local data centers, helping clients manage data sovereignty issues, reduce latency in data transfer, and enhance operational security and efficiency.