A cooperation agreement to launch financial services was signed by the Chairman of the Board of Directors of Etihad Fintech Company: Mr. Ismail Al-Ghamdi and Vice President of Ericsson Middle East and Africa Mr. Ekow Nelson , in the presence of President of Ericsson Middle East and Africa, Fadi Pharaon, Mobily CEO Eng. Salman Al-Badranand Ericsson CEO Börje Ekholm. Mobily in collaboration with Ericsson to establish financial services and provide solutions for Saudi clients. Mobily’s new effort supports the Financial Sector Development Program, as part of Saudi Arabia’s Vision, which intends to raise cashless payments to 70% by 2030.
Ayman A. Aleissa, Chief Executive Officer at Etihad Fintech Company, says: “Mobily strives to enhance customer experience with a first-of-its-kind, next-generation financial services platform that enables secure and convenient journey for consumers. With the right technology partner like Ericsson, our ambitions to roll out new services that provide added benefits and features to propel financial inclusion and achieve the goals of the Saudi Vision 2030.”
Ekow Nelson, Vice President of Ericsson Middle East and Africa says: “Mobile financial services are a key driver in enabling digital transformation in today’s world. Together with Mobily, we aim to make financial services as intelligent and intuitive as possible so Saudi consumers can access and perform secure financial transactions anytime, anywhere. Our mobile financial solutions will help Mobily extend its trusted brand into financial services and lay the foundation for growing revenues in adjacent markets.”
Ericsson’s mobile financial services are secure, functional, and easy to use, driving customer and partner growth throughout the mobile-commerce ecosystem. Deployed globally, Ericsson’s pioneering offerings empower service providers to reduce related costs, attract new customers, drive customer loyalty while accessing new revenue streams, a win-win strategy that drives financial inclusion.