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August 19, 2020

The novel coronavirus has reset norms for brand engagement and marketing

Marketing transformation takes on a new sense of urgency, requiring true 360 customer understanding and engagement, at every stage, from discovery to engagement to retention and loyalty to advocacy.
by | 2 min read
August 18, 2020

AI will upsurge retail competitiveness and sustain long-term growth

Retailers were not prepared to make the sudden and swift changes for various reasons and had ill-prepared IT environments. Many were not equipped with online and e-Commerce platforms which would be the most appropriate way to conduct business during a lockdown. It was e-Commerce giants and local online platforms that utilized the situation to their advantage.
by | 3 min read
August 15, 2020

Tatweer and Epson to provide in-class tech solutions in KSA

As a part of the National Transformation Program, in the Kingdom of Saudi Arabia, Tatweer Educational Technologies (TETCO) and Epson have come together to provide innovative and immersive in-class technology solutions. These solutions look to enable and nurture Saudi students, by delivering a learning experience that is interactive and well-suited for this generation of students.
by | 2 min read
August 15, 2020

Study reveals 94% organizations experienced a cyberattack in past 12 months

Only four out of ten security leaders say they can answer the fundamental question, “How secure, or at risk, are we?” with a high level of confidence, despite the prevalence of business-impacting cyberattacks.
by | 2 min read
August 4, 2020

Pulse Secure launches new zero trust service for multi-cloud secure access

PZTA simplifies access management with single-pane-of-glass visibility, end-to-end analytics, granular policies, automated provisioning, and advanced threat mitigation that empowers organizations to further optimize their increasingly mobile workforce and hybrid IT resources.
by | 3 min read
July 12, 2020

Tech Mahindra to launch new blockchain-based platform

Tech Mahindra’s new bCRMS platform is built on open source Hyperledger Fabric protocol and utilizes techniques like content hashing and forensic watermarking to track and trace content.
by | 2 min read
June 2, 2020

Aruba unveils new secure AI-powered solutions

Traditional offices and buildings are relying on AI-powered contact and location tracing tools to enable social and physical distancing monitoring solutions that make the workplace safer for employees, students, patients, customers, and fans.
by | 3 min read
May 21, 2020

Innovation and Data to drive marketing agendas in times of uncertainty

Today, marketers — along with the rest of the world — are facing a crisis. But as time goes on, business will recover, confidence will increase, and a newfound appreciation for innovation will take root.
by | 3 min read
May 19, 2020

Four apps released by ServiceNow to help companies

“Let’s get the world healthy, safe and back to the workplace,” said Bill McDermott, ServiceNow CEO. “ServiceNow is helping companies manage the complex workflows required to keep employees healthy and workplaces safe. The ServiceNow Safe Workplace app suite and dashboard are engineered to make returning to the workplace work for everyone.”
by | 4 min read
May 12, 2020

Credence Security announced a new partnership with ESET

The development of ESET’s unique offerings is driven by its global research labs, which incorporate multi-layered technologies that go far beyond the capabilities of basic endpoint protection. ESET customers commonly cite simple implementation and the wide choice of configurations as procurement draws.
by | 2 min read