Reimagine the future of healthcare with Philips at Arab Health 2021


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Royal Philips demonstrate a reimagined future of healthcare, realized through AI-driven clinical collaboration command centers and key telehealth solutions, at Arab Health 2021 – the biggest annual regional healthcare conference taking place in Dubai from 21 – 24 June 2021.

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The pandemic has prompted a focus on virtual care as it showed its value as a scalable enabler to help deliver quality care when resources are limited – highlighting the need for a more resilient and accessible healthcare system. Communities across the globe quickly embraced virtual care and collaboration as a safe and convenient alternative to legacy care delivery. In parallel, clinician acceptance grew exponentially as collaboration and connectivity from bedside to web-side became the norm. Patients, healthcare providers and physicians soon found benefit in the way technology can link people and places together and we started seeing the new shape of healthcare.

Vincenzo Ventricelli - Philips - META - CEO - techxmedia

“At Philips we believe that the future of healthcare lies in maximising the opportunities in technological advancements so value based care becomes a daily reality,”says Vincenzo Ventricelli, Chief Executive Officer of Philips Middle East, Turkey & Africa.

He also said, “This means tapping into telehealth and increasing access to specialist healthcare professionals who are in short supply and ensuring cohesive collaboration among those experts.”

Bringing the region, a step closer to patient-centred care and enabling access to specialists regardless of location

During Arab Health 2021, Philips will showcase transformative healthcare innovations and workflows that facilitate communication and collaboration between technologists and experts– now and in the future,addressing the quadruple aim of better health outcomes, improved patient and staff experience, while lowering the cost of care; including:

  • Digital Pathology with remote and real-time collaboration:The use of an enterprise-wide digital pathology platform contributes to earlier and more accurate detection and tissue assessment. In addition, a digital pathology solution can lead to a decrease in the rate of interpretation errors, especially in difficult and diagnostically rare diseases conducted by non-subspecialized pathologists. It can also save time for pathologists in administration tasks such as matching slides and paperwork to cases, transporting cases, error correction, and retrieving prior records. This frees up capacity for a higher volume of patients to receive the access to care they need. Philips offers tools and resources for every stage of the pathology process, for a comprehensive, end-to-end experience – designed to let you review and collaborate anytime possible. Experiencing a digital workflow that empowers diagnosticians by eliminating inefficiencies and enabling collaboration like never before – to unlock the full possibilities of precision medicine.
  • Tele-ICU: Tele-ICUs such as the the Philips eICUenables clinicians to interact with staff at the bedside and consult on individual care – even from offsite. This means one centralized specialized critical care teamcan manage large number of ICU locations, and exchange health information electronically, in real time. This offers a supplement – not a replacement – to the bedside team, by creating added support structures to increasingly scarce clinical resources.
  • Tele-ultrasound: Philips Lumifywith Reacts, the world’s first truly integrated tele-ultrasound solution, brings professionals, places and patients together to make a real difference. Key to future care delivery and collaboration, it enables live communication for better support and more meaningful collaborations, at the point of care and when needed most. Philips Lumify point-of-care ultrasound has become an indispensable tool in the global response to COVID-19, according to doctors on the front lines. The award-winning tablet-based ultrasound solution has been helping clinicians in the Emergency Department (ED) and the Intensive Care Unit (ICU) make faster, more refined care decisions during the pandemic, while also helping manage therisk of spreading COVID-19 within their departments.
  • Virtual Care : Philips’ telehealth solutions and capabilities enable customers to extend where, when and how care is delivered – because location should never limit patient care. Virtual care can help to improve efficiency while maintaining quality of care and optimizing staff allocation and productivity through data-driven insights.

In addition to a focus on telehealth, Philips will also be showcasing innovations in radiology which is a key focus area if the goals of value-based care are to be achieved. Improved and streamlined workflows is perhaps the most potent area for improvement in radiology today. Powerful workflow solutions improve experiences and outcomes across the imaging enterprise. These solutions integrate into the daily environment, turn data into actionable insights and orchestrate the delivery of the right care in the right sequence at the right time. The Philips Radiology Workflow helps drive clinical and operational efficiency across all phases of the diagnostic enterprise.

Philips - eICU - techxmedia

Philips will introduceits newly launched Spectral CT 7500, which was designed for first-time-right diagnosis and provides a simple workflow with spectral results 100% of the time. This means that every scan offers both conventional and 100% spectral results, which can translate into a 34% reduction in time to diagnosis, a 25% reduction in repeat scans and a 30% reduction in follow-up scans as part of instituting workflows that deliver better results.

The immediate potential and impact of these innovations are accelerated by current partnerships. For instance du, from Emirates Integrated Telecommunications Company (EITC), and Philips signed a memorandum of understanding (MoU) earlier this month to collaboratively accelerate the critical, data-driven transformation of healthcare in the United Arab Emirates (UAE) in support of the Dubai Health Strategy 2021. This first-of-its-kind partnership will focus collective efforts on realizing value-based care by improving patient and healthcare professionals’ experiences, delivering better health outcomes, at a lower cost of care across the healthcare continuum.

In addition, Philips is part of the Department of Health Abu Dhabi’s Healthcare Innovation Program which aims to make technological advancement progress faster than ever before – this partnership allows for collaboration with healthcare providers, payers, and regulators to shape the future of the region’s healthcare system.

“As a global leader in health technology, we recently celebrated 130 years of innovation, collaboration, and social responsibility with a purpose to improve the lives of 2.5 billion people a year by 2030 through meaningful innovation. We are excited to co-create what the future looks like – bringing together solutions that have the power to transform care to a precision, outcomes-based practice that improve lives and experiences across the region,” added Vincenzo Ventricelli.


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