Safe Security to reveal channel roadmap and vision at GITEX 2021

Safe Security will reveal the channel roadmap and vision at GITEX 2021. The company has announced its attendance at GITEX Technology Week 2021, building on the momentum of its recent entry and investments in Europe, the Middle East & Africa (EMEA) sector. The firm will use the event to promote its brand and hold high-level talks with the regional channel community and potential consumers about its vision, strategy, and future.

Dr. Cherif Sleiman, Chief Revenue Officer, EMEA at Safe Security, says, “As organizations across the globe are becoming increasingly impacted and crippled by cyberattacks, our mission is to make the world a safer place. Besides being costly, complex, and resource-heavy, traditional cybersecurity tools give a sense of Security but lack visibility of enterprise-wide and real-time cyber risk posture. Our ‘SAFE’ platform is a game-changer, bringing a shift from detecting to predicting cyber breaches. It offers a unique way to manage, measure, and mitigate cyber risks proactively and enable Security and Risk management leaders to not only make cybersecurity an informed business decision but also helps them communicate more effectively with all stakeholders.”

“GITEX presents us with a great opportunity to evangelize C-level management that bears the onus of risk within a company and expounds the importance of a change in mindset from reactive to proactive and predictive cybersecurity strategies, policies, and procedures. Channel partners will be key to our success in this endeavor. As such, we will be announcing several exciting initiatives and partnerships, which we believe will help us develop a robust channel ecosystem that will act as an extended arm of our company,” Dr. Sleiman continues.

As part of Safe Security’s drive to get the channel excited about the company’s strong value proposition to partners, it will host an exclusive channel briefing event entitled ‘‘Cyber Risk Quantification – The Time is Now’ on October 12. Attending partners will understand how Safe Security can help their customers digitally transform their businesses with confidence via quantified, consistent and real-time cyber risk metrics. The event will include a live demo of the SAFE platform for partners to observe first-hand how the solution is designed to work.

During GITEX, the firm will debut its regional channel partner program, offering established incentives, extensive education, sales assistance, and marketing resources. A strategic relationship with one of the company’s elite cybersecurity-focused distributors in the region will also be announced. Safe Security has ambitious plans to sign several more partnerships with key management consultancy organizations, GSIs, MSPs, security specialist VARs, and security alliance vendor partners in the coming months to help organizations institutionalize the practice of Cyber Risk Quantification and Breach Prediction. The company will organize a channel roadshow across Tier 1 countries in the Middle East and Africa (MEA) in mid-November to hire highly focused and specialized security partners.

“With cybersecurity now being the top priority for enterprises today and with Safe Security’s unique position as a leader in the technology area that is slowly being seen as a critical and indispensable part of every CISO’s and CIO’s security strategy, the future looks very bright for our company. We invite partners and customers to visit us at GITEX and be a part of our success story,” concludes Dr. Sleiman.