Saltwater, Airspeeder partner to develop immersive Play2Impact gaming experience

Saltwater Games (SWG), a global Web3 Game and mixed-reality studio, announced a multi-year exclusive partnership with Airspeeder, the world’s first motorsport series for electric flying cars, to deliver immersive gaming experiences via Play2ImpactTM, where physical and virtual worlds merge for competition, rewards, education, and impact.

Play2Impact is a new game design category that emphasizes the importance of immersive play. When combined with the Saltwater Games integrated economic model, gamers directly contribute to real-world social and environmental impact projects chosen by the SWG community as they progress through the game, adding value and earning rewards.

Len Findlay, CEO and founder of Saltwater Games, explained: “Our gaming partnership with Airspeeder is a key step for SWG and marks the genesis moment in providing global accessibility to one of the world’s most exciting electric motorsports. We are attracting and building communities that feel the need for speed and want to be rewarded for their value contribution and play their part in the “Gaming for Good” movement.”

Matt Pearson, founder of Airspeeder, said: “We’re thrilled to welcome SWG as our official Play2Impact partner. We have an aligned vision on the power of play as an engine for change. Airspeeder is designed to get people excited about the possibilities of a clean air vertically enabled future, and SWG shares this vision in using gaming to create a change for good in the real world.”

Under the terms of the license agreement with Airspeeder, AirspeederXR will be accessible via Celeros, SWG’s mixed reality racing metaverse. AirspeederXR is the first AAA, Web3, free-to-play, play-to-earn, and Play2Impact mixed reality racing game. AirSpeederXR is a massive multiplayer mixed-reality flight racing game with real-world physics derived from thousands of hours of AirSpeeder flight time. Celeros is now only available by invitation, with a beta scheduled for mid-2023.

The collaboration between SWG and Airspeeder was announced at the Future Investment Initiative (FII) 6 – Investing in Humanity: Enabling a New Global Order. in Saudi Arabia’s Riyadh Len Findlay, CEO and Founder of SWG, will appear on a variety of panels alongside the world’s leading CEOs, policymakers, investors, entrepreneurs, and young leaders to shape the future of international investment and the global economy.

Len Findlay is the CEO and Founder of Saltwater Games, as well as an advisor and philanthropist in a number of emerging technology verticals such as eVTOL, Space, Cyber Security, Blockchain, and Artificial Intelligence. He has over 25 years of global experience starting, running, and advising technology businesses. Len is based in Dubai, United Arab Emirates.