SBM, Eaton Partner to Boost Saudi Arabia’s Digital Growth

Eaton, a prominent intelligent power management company, has announced a significant collaboration with Saudi Business Machines (SBM) as their exclusive IT systems integrator for Saudi Arabia. SBM, recognized as a leading systems integrator in the Kingdom, specializes in data centers and mission-critical infrastructure. This partnership will enable Eaton to leverage SBM’s extensive expertise and reach to provide comprehensive data center solutions tailored to the rapidly growing Saudi Arabian market.

SBM, with its strong presence in both public and private sectors, is known for delivering cutting-edge IT solutions. Recent reports indicate robust growth in the Saudi Arabian data center market, projected to reach a value of $2.08 billion by 2028, growing at a CAGR of 7.98% from 2022-2028, up from $1.31 billion in 2022. This partnership is poised to address the increasing demand for reliable and efficient power management solutions in the data center infrastructure sector, underscoring its significance.

SBM’s specialization in data centers and mission-critical infrastructure positions them as a key player in this market. Their extensive customer base across sectors like government, finance, telecommunications, and healthcare solidifies their role as a trusted partner in providing end-to-end solutions customized to meet specific customer needs.

Eaton’s comprehensive data center portfolio, including advanced power distribution, backup power, and monitoring solutions, is designed to enhance infrastructure reliability, efficiency, and sustainability. Leveraging SBM’s expansive market reach and established networks, Saudi Arabian customers will gain access to Eaton’s industry-leading technologies tailored to address the unique challenges faced by the regional data center industry.

Ashraf Yehia, Managing Director, Eaton Middle East, expressed his excitement about the partnership, recognizing the immense potential in the Saudi Arabian market and their goal to provide cutting-edge power management solutions to empower organizations in the digital landscape.

In collaboration with SBM, Eaton plans to offer comprehensive solutions tailored to the specific needs of Saudi Arabian data center customers. This strategic partnership is expected to play a pivotal role in advancing the Kingdom’s digital infrastructure and strengthening its position as a regional technology hub.

Ammar Al Horani, Data Centre Practice Leader, Eaton Middle East, emphasized their commitment to delivering world-class service, innovative technologies, and holistic solutions to help organizations achieve their digital ambitions. He described the partnership as the beginning of an exciting journey to transform the Saudi Arabian data center landscape and deliver exceptional value to customers across various sectors.

Hassona Al Quraan, Vice President Infrastructure and Network Technology, SBM, acknowledged the transformative power of this partnership and the importance of staying at the forefront of the dynamic and rapidly evolving data center landscape. He expressed confidence that together, they possess the collective strength, expertise, and resources to not only meet but surpass the growing demands of the market.