Sherifa Hady to Lead EMEA Sales at HPE Aruba

Hewlett Packard Enterprise (HPE) has announced a significant leadership change within its HPE Aruba Networking division. Sherifa Hady, a seasoned professional with a remarkable track record at HPE, has been appointed to lead the HPE Aruba Networking EMEA Sales team, officially taking up her role on September 1.

Sherifa Hady boasts an impressive 23-year journey within HPE, including three years of dedicated service with the HPE Aruba Networking team. In her new capacity as General Manager of EMEA Sales, she steps into this pivotal role from her previous position as the head of HPE Aruba Networking EMEA Channel business. Sherifa’s mandate includes driving business growth, motivating her team, and setting a clear vision for the sales force across the entire Europe, Middle East, and Africa region.

With a rich background in the IT channel, Sherifa is a highly experienced leader with a versatile skill set encompassing sales, channel management, marketing, and business development. Her career has been marked by significant leadership roles in the Middle East, Africa, and Central Europe, including a noteworthy year as interim HPE Managing Director in South Africa.

Sherifa’s commitment to diversity and inclusion is also notable, having recently been appointed as the global HPE Aruba Networking DEI Ambassador. She is deeply passionate about mentorship and fostering the professional growth of her colleagues within the HPE organization.

Alain Carpentier, Senior Vice President and Head of Global Sales at HPE Aruba Networking, commented on the appointment, saying, “Sherifa brings a wealth of experience to the networking industry and is a proven leader. She is deeply committed to helping businesses succeed and is dedicated to positioning HPE Aruba Networking as the foremost provider of networking solutions. Under her leadership, our customers, partners, and team members will undoubtedly continue to thrive.”

In response to her new role, Sherifa Hady stated, “I am thrilled to take on this new position at HPE Aruba Networking and collaborate with the team to further expand our presence in the region. I am confident that my expertise will enable the company and our partners to establish a solid foundation for scalability, drive business transformation, and contribute to our overall growth.”

Sherifa holds a Bachelor of Science degree in Engineering from Ain Shams University in Cairo and has garnered numerous industry accolades throughout her distinguished career.

This leadership appointment underscores HPE’s commitment to excellence and innovation in the networking sector and signals a strategic move to further strengthen its presence in the EMEA market. Sherifa Hady’s extensive experience and passion for driving success are poised to have a significant impact on HPE Aruba Networking’s future endeavors.