Sony MEA Expands its Wireless Product Range in UAE


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Sony Middle East & Africa announced the latest addition to its truly wireless product range with the new WF-XB700, providing the perfect hassle-free with EXTRA BASS™ earbuds for people on the go in the UAE.

Experience Punchy Sound with the WF-XB700’s EXTRA BASS™

Featuring Sony’s EXTRA BASS™ technology, the XB700 headphones create precise, punchy rhythms that lift every track and maintain vocal clarity for a superbly rich, well-rounded listening experience.

BLUETOOTH® technology removes the need for wired connections for ease of use while the Ergonomic Tri-hold structure creates a comfortable fit.

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Users can enjoy up to 18 hours of listening thanks to the handy charging case, while just 10 minutes quick charging provides 60 minutes of music playback. Additionally, an IPX4 rating for water resistance means protection against splashes and sweat so customers can keep moving to the music while on the streets in the rain and at the gym.

Sony Middle East and Africa are engaged in the business of Sony Consumer Electronics, Recording Media and Energy, Mobile Electronics (Car Audio) and Computer Entertainment (PlayStation) products in more than 40 countries in the region.

Apart from stock operations in the Jebel Ali Free Zone Establishment in Dubai, Sony Middle East, and Africa lead execution of various logistics, sales, marketing, advertising, and customer service activities through its business partners. 262 accredited third party service centers reinforce Sony’s presence in key markets in the region.


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