Snap Inc. Commits to AR Innovation and Connectivity in Region

Snap Inc. is set to headline the upcoming Web Summit […]

African Value-Added Distributor PDC Partners with Vizix

Vuzix® Corporation (NASDAQ: VUZI), a prominent provider of Smart Glasses and Augmented Reality (AR) technology, has recently unveiled a pivotal distribution agreement

NYUAD researcher aids to build a road to solve cybersickness

VR and AR have significant applications in the domains of education, manufacturing, training, health care, retail, and tourism. For example, it can enable educators to introduce students to distant locations.

Proven Consult signs partnership agreement with VSight in the Middle East

A recent report by research firm IDC earlier this year said that enterprises are moving to augmented and virtual reality majorly driven by leading use cases with US$ 31.2 Billion spend by 2023.

Advertisers investing in Augmented Reality across MENA are winning

With global mobile AR advertising revenue forecast to grow from $1.41 billion in 2020 to $8 billion in 2024, according to ARtillery Intelligence, the three experts showed that advertisers who are investing in AR advertising across MENA are already winning.