Musafir.com, a Middle Eastern e-travel company, announced its participation in the 28th Arabian Travel Market exhibition.This ATM 2022, the travel company will demonstrate its AI-enabled travel platform for travel agencies to integrate a white-label turnkey solution to distribute hotel, rental, flights, transfers, visa, and vacation packages for both corporate and leisure travelers – providing a proper representation of Musafir’s platform.

Tourism professionals from all over the world will return to Dubai next week when the Arabian Travel Market, the Middle East’s leading event for the travel industry, returns to the Dubai World Trade Centre on Monday, May 9.During the four-day tourism showcase, which concludes on Thursday, May 12, more than 20,000 visitors and over 1,500 exhibiting companies will be present.

The in-house developed app communicates with a hotel’s property management system (PMS), providing guests with a wide range of services such as uploading travel documents such as vaccination certificates, ordering a car on arrival, room service, and laundry. The hotel app can also send the guest automated electronic updates and alerts, as well as e-registration documents, e-invoices, and e-receipts, all in one convenient location.

This year, for the first time in ATM history, a new hybrid format will mean a virtual ATM running a week later, from 24-26 May, to complement and reach a wider audience than ever before. ATM Virtual, which made its debut last year, proved to be a resounding success attracting 12,000 online attendees from 140 countries.

In collaboration with the travel tech powerhouse Amadeus, Travel Forward Theatre will welcome Amadeus’s senior vice president of retail for Middle East and Africa, Jamel Chandoul, who will discuss how collaboration can help to rebuild the travel industry using technology to offer travelers a smoother and safer travel experience.