Aruba, a Hewlett Packard Enterprise company, announced the much-awaited launch of the company’s Enterprise Cloud instance in UAE. The new deployment is in response to the increasing appetite of enterprises in the country for cloud-based networking that provides resilience, efficiency, automation and flexibility for business.

Aruba, a Hewlett Packard Enterprise company, signed a Memorandum of Understanding (MoU) with P&O Maritime Logistics, a global provider of maritime solutions in offshore, port services and logistics, to support the company’s digital transformation through network modernization on October 10, 2022.

This year, for our pre-GITEX feature, we spoke with Jacob Chacko, Regional Director – Middle East, Saudi & South Africa at Aruba, an HPE company. We discussed the brand’s expectations from GITEX, as well as solutions Aruba offers businesses. Check out the replies we received.

Research by Aruba, a HPE company, as of last year the hospitality sector was in a healthy – but not leading – place in its adoption of advanced technologies and moving computing to Edge. Over half of hospitality IT leaders had started to implement trials or applications in areas such as AI (55%), Internet of Things (IoT) (70%) and machine learning (57%).

Through this agreement both organizations jointly develop and enable their partner ecosystem to deliver next generation edge-to-cloud empowered solutions from HPE to support digitization of economy in Saudi Arabia in line with Saudi Vision 2030.