Content marketing is the technique of developing, writing, and editing content for digital marketing purposes. It consists of creating blog content and, articles, and other screenwriting for films and audiobooks, as well as content for platforms such as Twitter and other social networking sites.

The Middle East and Africa will now be able to read technology news served hot on their screens, straight from the busy circuits of TECHx, a media platform specializing in technological matters.

According to projections, by the end of 2021, there will be 4.1 billion email subscribers globally. Therefore, Email marketing has a vast prospect which businesses can leverage to reach their target audience. Here are the significant factors to consider.