The CX discussion was no longer a murmur. It was a roar, as demand surged, and disruptive new players joined the fray. In a 2021 report, the Dubai Chamber cited data from the UAE National Economic Register that said May 2020 held the record for the issuance of ecommerce licences in the country – 196 in a single month.

Freshservice ESM capabilities help enhance predictability of service delivery across business departments. “Reference customers found quick acceleration from trialing the tool to leveraging it for all its features, with little outside assistance,” states Forrester report.

“Our strong third-quarter results reflect the continued adoption of our modern and easy-to-use products by companies of all sizes. We grew 46% YoY, and healthy expansion activity from our customer base,” said Girish Mathrubootham.