UAE startup BeanBurds uses Augmented Reality to transform online shopping

UAE startup BeanBurds has launched augmented reality to transform the online shopping experience for coffee connoisseurs. BeanBurds sells specialty coffee beans, coffee makers, equipment, and accessories, as well as anything else required to make the ideal brew at home. Customers may now examine items in real time from wherever they are thanks to the latest AR innovation on BeanBurds.com. Before purchasing a product such as a coffee maker, consumers may see how it will appear in their house thanks to a comprehensive 3D simulation. It takes the uncertainty out of internet shopping, especially when it comes to purchasing coffee equipment and establishing a home coffee bar. It also allows for contactless and safer purchasing because customers can examine items up close.

Salem Ahmed, Founder and CEO of BeanBurds said: “At BeanBurds, we always think of how we can deliver exceptional coffee experiences by identifying customer pain points and fixing them with innovative solutions. I believe AR has immense possibilities in the food and beverage industry. We are excited to launch this feature and exceed customer expectations.”

BeanBurds, a one-stop online buying portal for coffee aficionados in the UAE, was launched in 2020 at the start of the pandemic to assist local coffee roasters. BeanBurds also has a virtual barista powered by Artificial Intelligence that helps coffee lovers match their personal preferences with the right coffee from a wide range of varieties from local roasters in the UAE, including Coffee Planet, Emirati Coffee Roastery, RoR Roastery, Nightjar Coffee Roaster, Nusantara Coffee Roasters, Saraya Specialty Coffees, and Golden Beans, to name a few.

Covid-19 has permanently transformed the way we shop. More consumers are purchasing online than ever before, from ordinary grocery to house purchases, and this trend is expected to continue when the pandemic is gone. Many organisations have faced obstacles as a result of the crisis, but it has also brought opportunities; those who invest aggressively and timely in their internet enterprises are more likely to become market leaders.

To find out why shoppers believe augmented reality shopping is the next level of online shopping support that helps them make smarter buying decisions, download BeanBurds’ mobile app here (link).

With the goal of being a world leader by the Union’s golden jubilee in 2021, the UAE is spending time, money, and resources in technological innovation and advancement.

BeanBurds is paving the path for other companies to contribute to the country’s goal, deliver value to customers, and become market leaders.