In a strategic move aimed at revolutionizing digital payments in the UAE, du Pay has joined forces with Visa, a global leader in digital payments, to introduce an innovative prepaid card. This collaboration signifies du Pay’s evolution as a principal member authorized to issue Visa cards, underlining its dedication to digital empowerment and financial inclusivity. Through the du Pay app, customers can conveniently order their du Pay Visa prepaid cards, whether digital or physical, ensuring easy access to secure and widely accepted payment solutions.
By leveraging Visa’s expertise, du Pay aims to enhance its range of financial solutions, aligning them more closely with consumer preferences and lifestyles. This integration promises to bring added versatility to the du Pay platform, offering users a host of enhanced features and services.
Nicolas Levi, CEO of du Pay, expressed enthusiasm about the collaboration’s potential impact, stating, “Our partnership with Visa is driven by a shared vision of empowering underserved communities in the UAE. By simplifying payment processes and enhancing security, we aim to foster financial inclusion and make digital empowerment accessible to all.”
Salima Gutieva, Visa’s VP and Country Manager for UAE, highlighted the significance of extending digital commerce benefits to a wider audience. She stated, “With du Pay’s Visa prepaid card, we are enabling more consumers in the UAE to embrace the advantages of digital transactions. This partnership underscores Visa’s commitment to supporting the UAE government’s initiatives for financial inclusion through innovative, secure payment solutions.”
At its core, the du Pay-Visa partnership is committed to reshaping the digital payments landscape by delivering user-friendly and secure payment solutions. Moreover, the collaboration seeks to empower communities by providing easily accessible financial services, contributing to broader financial inclusion efforts.