Panasonic Marketing Middle East & Africa (PMMAF) has named Ahmed Abdulwahed Trading Co (AAW) as its new Saudi distributor for small domestic appliances.
The new worldwide independent business was formed in October 2019 and is now based in Japan with regional headquarters in Amsterdam. It seeks to establish itself in the intelligent surveillance and public safety industries.
Panasonic has built a legacy at Expo shows right from the Japan World Exposition in 1970, ever since the brand has introduced pathbreaking technologies and supported multiple pavilions with cutting edge projection and mapping solutions.
Panasonic has now bought the full 80 percent of Blue Yonder’s shares, in addition to the 20 percent it acquired in July 2020. Blue Yonder is worth USD8.5 billion as a result of the deal.