At Mobile World Congress 2023, HONOR, a worldwide technology brand, introduced its latest approach to technology, named “Tech to Inspire,” which prioritizes human needs. The company showcased its dual-flagship strategy to the global market and announced the worldwide release of their newest additions to the HONOR Magic Series line-up, the HONOR Magic5 Series and the HONOR Magic Vs, which aim to offer a top-of-the-line smartphone experience to users across the globe.
George Zhao, CEO of HONOR Device Co, Ltd said “Committed to addressing the real needs of customers, HONOR adopts a human-centric approach to product innovation, offering intuitive technology solutions to improve the daily lives of everyone.”
Zhao added “The HONOR Magic5 Pro, our latest flagship all-rounder, and the HONOR Magic Vs, our first foldable flagship to be launched in the global market, push industry benchmarks in every aspect of smartphone user experience, in line with our vision to enable a smarter life for everyone.”
The Brand-new Star Wheel Aesthetics with Gaudi Curve
The HONOR Magic5 Pro updates the ‘Eye of Muse’ distinctive design by redesigning and adding the Star Wheel Triple Camera system. The HONOR Magic5 Pro pays homage to Antoni Gaudi with symmetry dual-curved ultra-narrow bezels on both sides and a Star Wheel Triple Camera Design sitting as the focal point on the back cover. This cutting-edge device’s design incorporates the lovely curves found in modern architecture and natural landscapes, demonstrating the harmonious coexistence of art and technology
A Premium Display Debuts at Top of DXOMARK Rankings
The HONOR Magic5 Pro smartphone offers an exceptional viewing experience with its 6.81-inch LTPO Display, which has a unique Quad-Curved Floating Screen design. It guarantees an immersive experience for various activities, such as browsing, gaming, or reading. Additionally, the HONOR Magic5 Series includes Novel Display Luminance Enhancement Technology, which provides a high peak HDR brightness of 1800 nits, ensuring that the visuals remain clear even when viewed under bright sunlight. Moreover, the Dual-Luminance Calibration feature of the HONOR Magic5 Pro provides industry-leading display colour accuracy for typical indoor brightness of 120nits and outdoor brightness of 800nits.
The HONOR Magic5 Pro also features a Discrete Display Chipset to improve the visual quality of moving images. While offering an always-on high dynamic range (HDR) effect to enhance video clarity, the chipset delivers a higher frame rate with lower power consumption for a smoother, longer gaming experience. Certified with HDR10+ and IMAX Enhanced, the HONOR Magic5 Pro enables users to enjoy videos and movies with optimized picture quality.
The HONOR Magic5 Pro has low blue light emission, which has been verified by TÜV Rheinland, and Dynamic Dimming, which mimics natural light to lessen eye strain. Circadian Night Display, which promotes better slumber, and an industry-first LTPO display with 2160Hz Pulse Width Modulation (PWM) Dimming technology, which reduces screen flickering and is ideal for people who spend a lot of time using smartphones, are two other cutting-edge eye comfort features.
The HONOR Magic5 Pro turned in an excellent overall display performance, reaching 1st place in the DXOMARK smartphone display ranking with a top score of 151.
An Unrivaled Camera System Crowned 1st Place in DXOMARK
The HONOR Magic5 Pro has also taken first place in DXOMARK global camera ranking with a score of 152, making it the highest camera-scoring smartphone tested to date. The HONOR Magic5 Pro features a powerful Triple Main Camera combination comprising a 50MP Wide Camera, a 50MP Ultra Wide Camera, and a 50MP Telephoto Camera. With an increased sensor size for superior light-sensing performance, the camera system produces photos in refined detail every time, no matter the lighting conditions. Ultra Fusion Computational Optics, a computational optical algorithm complementing the camera system,
drastically improves image clarity at 3.5x-100x zoom, setting the device apart from other smartphones on the market.
The HONOR Magic5 Pro smartphone features the all-new HONOR Image Engine and Millisecond Falcon Capture algorithm, which allows users to capture complex scenes with ease and clarity. Additionally, users can shoot low-light scenes clearly at high speed through the Super Night Capture capabilities. Moreover, the HONOR Magic5 Pro includes AI Motion Sensing Capture, which can automatically detect the highest point of a jump and capture it in ultra-high definition. To showcase this technology, HONOR partnered with GUINNESS WORLD RECORDS TM to automatically capture an official world record attempt for the World’s Highest Between The Legs Slam Dunk.
Enabling budding creators to produce cinematic-level footage, the HONOR Magic5 Pro features IMAX Enhanced Movie Master, empowering users to shoot and edit stunning videos, all on their smartphones.
Enhanced Privacy and Security for All-round Protection
The HONOR Magic5 Pro features a Dual-TEE Security System co-developed with Qualcomm®, offering hardware-level protection for users’ data. Equipped with a Discrete Security Chipset, the HONOR Magic5 Pro provides maximum security for passwords and biometrics like face IDs and fingerprints.
The HONOR Magic5 Pro presents an industry-first Sound Energy Spatial Control Technology, which generates opposing sound waves to prevent sound leakage for private phone calls. This technology brings compelling upgrades to AI Privacy Call 2.0, HONOR’s ground-breaking solution to sound-leaking. With a 100% increase in call volume for a clearer conversation experience, AI Privacy Call 2.0 makes sure that the caller’s voice is not audibly audible to anyone nearby, even if the user is in a noisy but crowded setting like an elevator.
Flagship Performance Enabled by Cutting-edge Technology
The HONOR Magic5 Pro smartphone provides unparalleled flagship performance, powered by the latest Snapdragon® 8 Gen 2 Mobile Platform from Qualcomm®. This ensures enhanced productivity and entertainment capabilities at all times. Furthermore, the HONOR Magic5 Pro includes an industry-first Wi-Fi and Bluetooth standalone antenna architecture, which improves Wi-Fi performance by 200% and reduces Wi-Fi latency by 30% compared to the traditional antenna design in the industry. As a result, users have the ultimate flexibility and mobility to enjoy work and play activities.
Supporting 66W Wired and 50W Wireless HONOR SuperCharge, the HONOR Magic5 Pro packs a super large 5100mAh battery to deliver a full day of uninterrupted usage.
Running the latest MagicOS 7.1 based on Android 13, the HONOR Magic5 Pro offers a range of smart features, such as MagicRing for multi-device collaboration and Magic Text for intelligent text recognition, helping users to further boost their productivity.
Bringing the HONOR Magic Vs Foldable Phone to the Global Market
As HONOR’s very first foldable flagship to debut outside of China, the HONOR Magic Vs boasts exceptional design, display, and performance upgrades, taking the foldable smartphone experience to the next level. The perfect companion for jet-setting entrepreneurs as well as those who put mobile entertainment above all else, the device offers the ultimate blend of style and substance.
Robust Meets Portable: Introducing A Groundbreaking Hinge Design
With a compressed thickness of just 12.9mm and a weight of 267g, the HONOR Magic Vs is incredibly thin and light. The HONOR Magic Vs has the biggest battery capacity among foldable smartphones under 270g that are currently available, a 5000mAh battery, despite its small size.
The HONOR Magic Vs smartphone is lightweight due to its innovative Super-light Gearless Hinge, which was created using single-piece casting technology, reducing the number of structural components from 92 in the previous generation to only 4. This hinge is highly durable, withstanding up to 400,000 folds, as tested by TÜV Rheinland, equivalent to over ten years of use based on 100 folds per day. As a result, it sets a new standard for foldable smartphone design.
Thanks to the sophisticated structure of the hinge, the HONOR Magic Vs folds tightly without a gap and has an almost fully flat screen when unfolded, a feature that competing foldable devices on the market do not offer.
Dual Display Delivers an Exceptional Viewing Experience
The HONOR Magic Vs has a user-friendly 6.45-inch external monitor with a 21:9 aspect ratio and a 90% screen-to-body ratio to help you maximise productivity. With its extra-wide 7.9-inch internal display when unfolded, the HONOR Magic Vs offers a tablet-like experience that makes multitasking and viewing material a breeze.
To effectively lessen the effects of digital eye strain and fatigue, the HONOR Magic Vs comes equipped with professional eye comforts solutions such as Dynamic Dimming, Circadian Night Display, and 1920Hz Pulse Width Modulation (PWM) Dimming, the highest frequency ever achieved in the current foldable smartphone markets.
Superior Configurations for a Powerful User Experience
The HONOR Magic Vs smartphone has a rear triple camera system that is impressive, consisting of a 54MP IMX800 Main Camera, a 50MP Ultra-Wide & Macro Main Camera, and an 8MP 3X Optical Zoom Camera. It provides an outstanding photography experience regardless of the shooting scenario.
Powered by the Snapdragon® 8+ Gen 1 Mobile Platform from Qualcomm, the HONOR Magic Vs delivers enhanced performance with higher power efficiency for a faster and smoother user experience. With HONOR’s Turbo X engines, it strives to bring you longer battery life and a smoother experience.
The most recent HONOR MagicOS 7.1, built on Android 13, is used by the HONOR Magic Vs. The foldable flagship includes Smart Multi-window and APP Extender to support multi-tasking across applications and within the same application, respectively. These features help users save time and accomplish more in life in addition to MagicRing for multi-device collaboration and Magic Text for intelligent text recognition.
Colour, Pricing and Availability
The HONOR Magic5 Pro is designed for adventurous individuals and will be available in a variety of colours including Glacier Blue, Meadow Green, Coral Purple, Orange, and Black. The HONOR Magic5 is available in Black and Blue, with all colour options inspired by the beauty of nature.
The HONOR Magic5 Series will be available starting from Q2, 2023. The HONOR Magic5 will start at €899 (8G+256GB), while the HONOR Magic5 Pro will start at €1199 (12G+512GB).
Offering two stunning colourways, Cyan and Black, the HONOR Magic Vs will be priced starting at €1599 (12GB+512GB). Availability will be announced in due course.
