HUAWEI Ads announced the addition of six new partners to its Certified Partners program. Leading agencies such as LIVE MENA in Saudi Arabia, Home of Performance in the UAE, ARQQA in Egypt, VEVE by Affinity and Ventes Avenues in India, and OMD Pakistan are members of the alliance.
Adam Xiao, Managing Director of Huawei Mobile Services in the Middle East and Africa, Huawei Consumer Business Group, said, “We consider our partner ecosystem as an extension of our own team, and we are delighted to announce that we are expanding the HUAWEI Ads Partner Program to on-board six more leading agencies as ‘Certified Partners’ from the Middle East, Africa and India region.”
He added, “This milestone underpins our commitment to enhance our services and provide our customers and partners with support to place advertisements in the HUAWEI Ads ecosystem effectively. We look forward to supporting our partners scale new heights with their campaigns.”
Through HUAWEI Ads, brands can tap into Huawei’s large global user base, which is currently untapped, by working with ‘Certified Partners,’ who are equipped to provide insights and guidance on how to improve the creative and performance of their campaigns.
Additionally, HUAWEI Adverts allows developers to integrate different kits with AppGallery and earn money by displaying ads. Native, rewarded, banner, interstitial, splash, and roll ads are among the ad types the advertising platform supports, allowing developers to boost their net revenue.
HUAWEI Ads has launched seven flagship apps and over 30,000 third-party apps since its global launch, with over 1.2 billion daily advertising requests.
HUAWEI Ads allows developers to increase in-app revenue and benefit from advertising through a completely connected world. It is available in 170 countries and has over 700 million monthly active users.
HUAWEI Ads is becoming a much greater factor for brands as it continues to recruit more partners. HUAWEI Ads will be able to capitalize on this potential by expanding its partner program, allowing it to become a prominent player in the adtech industry.