Kissflow: Empowering Non-IT Pros with Cost-Efficient Low-Code Solutions

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Explore how Sriram Ganeshan, Associate Director – EMEA at Kissflow, in an interview with Rabab Zehra, Executive Editor at TECHx, discusses empowering non-IT professionals and cost-efficiency with low-code solutions.

TECHx: Can you provide an overview of Kissflow’s low-code platform?

Sriram: Traditional low-code platforms often cater to specific user groups, such as business users or IT professionals, each with different priorities and perspectives on application development. This mismatch often leads to shadow IT practices, adding complexity and risks. Kissflow’s Low-Code/No-Code platform is unique in that it empowers both business users and IT teams to create enterprise-grade applications. It enables business users to innovate without waiting for IT, while IT can focus on strategic projects.

TECHx: How does this benefit non-IT professionals in the workplace?

Sriram: Low-Code/No-Code platforms eliminate technical barriers to application development, enabling a wider range of professionals to contribute without coding expertise. For instance, business users can streamline processes like a credit card application by creating automated workflows without IT’s constant involvement. They can easily develop applications with intuitive drag-and-drop tools, involving IT only for complex tasks like backend integration.

TECHx: What are the key features of Kissflow’s platform?

Sriram: Kissflow’s Low-Code platform offers a user-friendly, drag-and-drop interface for application development. It includes an application builder, developer sandbox, and pre-built templates to simplify the development process. Its easy-to-navigate UI allows non-technical users to create operational dashboards and manage access permissions. The platform also supports legacy modernization, helping organizations update old technologies. Recently, we introduced a governance layer for safe app creation, reducing IT’s burden on approvals and enhancing data security.

TECHx: Is cost-efficiency an important factor for those choosing Kissflow?

Sriram: Absolutely. The Low-Code/No-Code approach is inherently cost-effective, reducing development time from months to weeks. Kissflow’s pricing model, which considers user roles, is particularly attractive compared to competitors. We avoid charging based on the number of applications or their function changes, ensuring total cost of ownership doesn’t spiral out of control. This flexible approach allows organizations to automate more processes efficiently.

TECHx: How many customers in the UAE use Kissflow’s platforms?

Sriram: The UAE and the wider Middle East region are vital to our global strategy, contributing 15% of our global revenue.

TECHx: What are your plans for the coming quarter?

Sriram: Our focus remains on making our solutions even more intuitive by integrating generative AI into our platform. This AI integration will simplify application development by allowing users to interact naturally with AI systems. From a strategic perspective, we’re shifting our focus towards deeper penetration into enterprise accounts. We will continue to advance in these technical and strategic areas, making IT democratization simpler for enterprises.


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