GoDaddy shares six useful tips for aspiring entrepreneurs to help launch an online business in the comfort of their homes. As many find themselves in an unprecedented situation this year, both personally and professionally, a shift may be the exact push needed to launch a new business venture.
Selina Bieber, Senior Regional Director for Turkey, MENA and South Africa, GoDaddy said, “Launching an online home business can be exciting but equally daunting. In the MENA region, 64 per cent of working individuals stated they would like to start their own business, with 36 per cent afraid of failing which often prevents them from taking the leap. There are many elements that need to be considered when starting any business including investing time, developing ideas, identifying resources, and creating a plan that helps position a budding start-up for success. One of the most useful elements of a home business is their online presence which enables their customers to have easier access to the company. GoDaddy offers a variety of online tools, products, and services like the GoDaddy Websites + Marketing tool which helps you customize your brand logo, tailor content with categories, create web-page menus, promote your company website and more.”
In addition to key online tools that can help increase the success rate of a home business, there are other considerations that can be helpful when considering to launch a home business. Nellie Akalp, Founder of CorpNet.com and guest author at GoDaddy.com along with other research experts share six tips that are useful for setting up your home business:
Many people think they require a completely separate room which has to be transformed into an office in order to succeed in launching a business. However, simply designating a small area in your bedroom or living room as your home business office space, can suffice when starting out. It is helpful to create some structure around your work space.
People sometimes stigmatize home businesses as not a “real” business simply because the entrepreneur does not have an office outside their homes. This stigma is sometimes also perpetuated by the home business owner themselves.
İt is important to fully understand that business whether physical or online, in an office or at home, requires tremendous efforts.
To implement a business-like structure at home, start by setting ground rules for you and your family, so that they are aware you are not available during specific hours to run errands and do various chores. Make it clear to yourself that you need to focus on work – this will eventually be clear to others around you as well.
Learning has no finish line, make it your mission to improve your existing skills and grow new ones. These skills will be reflected in your business and allow continuous progress and possible expansion of the business.
A business plan is the most fundamental element of every business. The primary reason for a business plan is to see whether your idea is capable of being successful.
Once you have chosen the ideas you are passionate about, write down a business plan which includes: an executive summary of the business idea, research of your target market and competitors, description of your ideal customer, marketing strategy, and financial and operational plan.
Having a home-based business could have a tendency to keep you isolated throughout the day. It is important to occasionally switch your workspace from home to a cafe or the community library.
Meeting like-minded people and individuals in various businesses and industries is also imperative. Try attending business networking events and various conferences that are applicable to your business and sector, and considering joining online related business forums and groups.
More than four billion people across the world and nearly 200 million in the Middle East have access to the internet. In addition, with the current unprecedented pandemic related circumstances, people are starting to see the value of having company websites and their online activity. Setting up a website allows your customers to reach you directly and be introduced to your products or services in your own creative way, with the information right in front of them. GoDaddy can help you create a domain name and provide tools to build your company website.
