Procore expands into the MENA through partnership with its investor Mubadala


Procore Technologies  for an expansion into the Middle East & North Africa (MENA) thorugh partnership with its investor Mubadala. The prime focus of the expansion is on the United Arab Emirates (UAE) and Saudi Arabia. 

Procore is a provider of construction management software. Over 1 million projects and more than $1 trillion USD in construction volume have run on Procore’s platform. Procore’s platform connects key project stakeholders to solutions Procore has built specifically for the construction industry—for the owner, the main contractor, and the subcontractor.

Mubadala Investment Company, an Abu Dhabi-based sovereign investor and existing Procore shareholder, will partner with Procore to drive its expansion into MENA. The partnership will advance the opportunity for Procore’s platform to connect information and teams, drive performance, and ensure the safety of workers in the region’s construction industry.

Procore provides a single unified platform for construction, encompassing Project Management, Quality and Safety, Financials, Resource Management and Analytics, plus the ability to integrate with hundreds of widely used applications through Procore’s App Marketplace. Procore helps Owners, Contractors and Subcontractors build smarter by improving collaboration and streamlining communication through the construction supply chain, and providing real-time data and visibility into their project performance. Procore has over 10,000 customers running in excess of 1 million projects around the world.

“Procore builds software for the people who build the world. We are excited for our next phase of growth across the Middle East and North Africa in partnership with Mubadala,” said Tooey Courtemanche, Procore founder and CEO.

He also stated, “Procore is already used in over 125 countries, and expanding globally will enable us to better partner with construction leaders around the world. Our mission is to connect everyone in construction on our global platform, so that our customers can build faster, safer and smarter.”

Ibrahim Ajami, Head of Ventures and Growth at Mubadala, said: “The construction sector in the Middle East is ripe for disruption as it remains largely undigitized. Procore’s platform is a game changer, and we are excited to support them on their mission to connect everyone in construction on a global platform, bringing significant efficiencies to the industry across the region.”

Procore has appointed Mohamed Swidan as Procore’s Head of MENA to build regional operations with all customer touchpoints in the team. Swidan is the former Head of Uber for Business, Middle East & Africa at Uber, and was previously Head of Cloud, Middle East South at SAP.

“Construction businesses in MENA today are accelerating their digitisation and innovation. As the COVID-19 pandemic recedes, owners and contractors are under continued pressure to drive innovation while controlling costs and improving productivity,” said Swidan.

“Procore is thrilled to be on this journey with such a reputable and expert partner in the region. With Mubadala we have a unique opportunity to expand our one platform approach to a growing construction market, working closely with their team to respond to market needs,” added Swidan.

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