Pure Storage, the IT pioneer that delivers the world’s most advanced data storage technology and services, announced FlashBlade//E, a scale-out unstructured data repository built to handle exponential data growth with industry-leading energy efficiency. At an acquisition cost competitive with disk and much lower operational costs, the introduction of FlashBlade//E means that customers no longer need to settle for a disk.
Amy Fowler, VP & General Manager, FlashBlade, Pure Storage said “With FlashBlade//E, we’re realizing our founder’s original vision of the all-flash data centre. For workloads where flash was once price-prohibitive, we are thrilled to provide customers the major benefits Pure delivers at a TCO lower than disk.”
News Highlights:
FlashBlade//E provides a better way to manage unstructured data growth efficiently, reliably, and sustainably with a best-in-class user experience and economics that enable customers to eliminate the last remnants of a disk in their data centre.
• Economical at scale: FlashBlade//E is offered at under $0.20 per GB including three years of service. The platform starts at 4PB and scales from there with reliable performance.
• FlashBlade//E is known for its superior energy efficiency, as it consumes up to five times less power compared to the current disk-based systems it will eventually replace. This level of efficiency scales up with larger systems, making it an ideal solution for organizations that prioritize sustainability and want to achieve their environmental goals.
• Simplicity, reliability, and a non-disruptive future: FlashBlade//E is built to flex and grow on demand with 10-20x more reliability than hard disk-based systems and evolving without disruption or forklift upgrades. With cloud-like simplicity, flexibility and predictable performance, FlashBlade//E remains simple to manage at any scale.
The general public will be able to purchase FlashBlade//E by the end of April 2023. A new service tier of Pure’s Evergreen/One Storage-as-a-Service (STaaS) subscription, which offers pay-as-you-go economics and a cloud experience with the control of on-premises deployment, will give customers the option to install FlashBlade//E in addition to a traditional purchase.
By 2030, it is predicted that the amount of unorganized data that global companies will have to manage will increase tenfold. However, relying on current disk-based storage systems for handling large amounts of data, which are both price-sensitive and require substantial capacity, will become unsustainable due to this growth.
Disk-based systems are expensive for many businesses to maintain, consume a lot of power, take up a lot of room, and their parts fail too frequently, disrupting operations and putting sensitive data at risk. In the end, this makes it harder to extract commercial value from data. Although many of these issues can be resolved by contemporary file and object storage solutions, they haven’t yet been a practical solution for large unstructured data repositories with tight budgets.
Scott Sinclair, Practice Director, Enterprise Strategy Group said “While the benefits of flash for high-powered workloads have been largely acknowledged, disk’s price point has limited broader perception of its full potential use. Nevertheless, the need for a modern platform to accommodate the rise in unstructured data at scale is evident. FlashBlade//E’s promise of a more cost-effective, energy-efficient and easier-to-manage approach to everyday workloads makes a compelling case for leaving disk behind.”
